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134 STRATEGY, IMPLEMENTATION AND EVALUATION<br />

Based on the work of Porter, we have described strategy and distinguished it<br />

from operational effectiveness. We have then demonstrated that there is no<br />

agreement among practitioners, scientists and theorists as to what strategy<br />

actually is. We have asked the question whether the health care sector deserves<br />

special attention regarding strategy formation and implementation and have<br />

identified several characteristics that indeed set it apart from most other types of<br />

industry. The most important characteristics can be described by the terms<br />

‘organized complexity’ and ‘wicked problems’. Combined with the fluidity of<br />

the strategy concept, these characteristics confront health care managers with a<br />

considerable challenge.<br />

We have concluded that it is wise to be wary of simple, straightforward<br />

recipes for the integration of health care work and IT. The strategic application<br />

of IT in health care is primarily an effort of process improvement, organizational<br />

development, developing a vision and culture, and a network of aligned interests,<br />

which is able to initiate and complete the changes related to this type of<br />

development.<br />

DISCUSSION QUESTIONS<br />

1 In some countries, like the UK and Denmark, the national<br />

government has developed a strategy dedicated to the use of<br />

information systems in hospitals. These strategies presuppose<br />

relatively standardized approaches to the implementation and use of<br />

these systems. What would be the preconditions for such a strategy to<br />

be successful? Which alignment issues would be likely to occur? What<br />

could be done to deal with these issues?<br />

2 In countries like Sweden the health care system is run by county<br />

councils, politically elected leaders. Would their political background<br />

lead to different information strategies than in countries in which<br />

individual hospitals are independent in designing their (information)<br />

strategy? And what if these hospitals would be for-profit instead of not<br />

for profit? Explain and argue.<br />

3 When dealing with wicked problems, changes in one aspect<br />

influence (many of the) other aspects and possibly are influenced<br />

themselves again by the waves this process creates in the organization.<br />

What influence do developments in the information systems industry,<br />

such as the Open Source movement or digital imaging, have on<br />

strategy development in health care organizations? Do these influences<br />

generate new alignment issues and if so, consider which ones.<br />

4 Standardization within the field of health care informatics is by many<br />

considered to be a precondition for a properly functioning health care<br />

system, allowing professionals to communicate about their patients in a<br />

seamless way. Implementation of standards is however lagging. Design

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