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April 2009Axiata unveiled its new brandidentity.December 2009Celcom changed its name toCelcom Axiata Berhad.April 2010M1 changed its name to M1Limited.May 2009TMIB changed its name to Axiata(Bangladesh) Limited.2010February 2010TMIC changed its name to HelloAxiata Company Limited.April 2010Indocel reduced its shareholdingin XL to 66.69% through theexercise of an international privateplacement of 19.8% in XL in orderto increase public shareholdingspread of XL shares.December 2009Indocel increased its shareholdingin XL to 86.49% pursuant to arights issue.December 2009XL changed its name to PT XLAxiata Tbk.March 2010With the completion of themerger between Spice and Idea,Axiata through TMI Mauritius andTMI India increased its stakein Idea to 19.1%.March 2010AxB launched their new identitycarrying the Axiata ‘Prism’ with anew name ‘Robi’.April 2010Axiata SPV1 issued USD300million aggregate principal amountof 5.375% Notes Due in 2020guaranteed by Axiata payablesemi annually in arrears on28 October each year commencing28 October 2010 (Notes). TheNotes were listed and quoted onthe Stock Exchange of HongKong Limited on 29 April 2010and the Labuan InternationalFinancial Exchange on7 May 2010.Annual Report 2009 • 033