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PDF: 2962 pages, 5.2 MB - Bay Area Council Economic Institute

PDF: 2962 pages, 5.2 MB - Bay Area Council Economic Institute

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5<br />

Two-Way Trade: Slow but Steady<br />

Key Findings:<br />

• U.S.-India merchandise trade is small, but growing.<br />

• <strong>Bay</strong> <strong>Area</strong> merchandise trade with India is mainly in low-end manufactured imports,<br />

technology, and agriculture exports.<br />

• Indian IT and software exports dominate, tied to financial, health care, tech sectors.<br />

• California agricultural exporters face tariff, phytosanitary and fumigation barriers.<br />

• Outside of hotels and airport duty-free shops, high duties protect Indian wineries.<br />

• Dockers are the IT uniform in India; Cost Plus profits from Indian fashions.<br />

• Direct flights and budget hotels are a key to unlock India tourist growth.<br />

T<br />

rade relationships are inherently difficult to measure. Merchandise is tracked as it passes<br />

through harbor or airport gateways, typically using a combination of vessel or cargo jet<br />

manifest data, shipper’s export declarations, automated inbound customs filings, and so on.<br />

Ultimately, merchandise trade data is viewed as a measure of overall economic and employment<br />

activity. But it is often impossible to tell from that data whether the point of origin or the destination<br />

was actually local to the gateway area, or whether goods were simply passing through the<br />

gateway en route to or from another part of the U.S., or whether a local origin or destination<br />

point was simply a distribution center or other storage facility where little or no value added<br />

work was done.<br />

Services trade is far more nebulous. Clients worldwide may access customer relations management<br />

software on a company’s servers on a subscription basis. An advertising agency may send<br />

artwork to a magazine across the globe by email and receive payment from the client in a third<br />

country by wire transfer. Banks process thousands of foreign exchange and letter of credit transactions<br />

daily, and collect both monthly and per transaction client fees in addition. Engineering<br />

and architecture teams in multiple countries may similarly exchange design drawings relating to a<br />

high-rise office building and a developer located in completely different parts of the world.<br />

Teenagers in India may pay a monthly fee to access multiplayer online games over lines provided<br />

67

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