Business Chief USA February 2019
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
CITY OF HALLANDALE BEACH<br />
“WITH THE CONSUMERISATION<br />
OF TECHNOLOGY, CUSTOMERS<br />
EXPECT THAT FROM US. THEY<br />
EXPECT THE AMAZON-LIKE<br />
EXPERIENCE AND THEY EXPECT<br />
PROMPT TURNAROUND”<br />
—<br />
Greg Chavarria<br />
Assistant City Manager and CIO<br />
at the City of Hallandale Beach<br />
102<br />
true, so we benchmark and survey and<br />
keep our fingers on the pulse with our<br />
customers.”<br />
As the City of Hallandale Beach<br />
centers its technology investments<br />
around the satisfaction of its customer<br />
base, it is important to understand that<br />
as technology continues to change, so<br />
too does the customer. But what does<br />
the modern-day customer demand of<br />
an organization like the City of Hallandale<br />
Beach? “The customers of today<br />
are smarter – and by smarter I mean<br />
they understand smart technology,”<br />
says Chavarria. “With the consumerization<br />
of technology, customers expect<br />
the Amazon-like experience and they<br />
expect prompt turnaround.”<br />
That changing customer brings<br />
challenge but it also presents Chavarria<br />
and the City of Hallandale Beach with<br />
an opportunity to better understand<br />
FEBRUARY <strong>2019</strong>
Change language