Business Chief USA February 2019
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Keep customer commitments in<br />
an unpredictable world<br />
Delivering fast, accurate response with Kinaxis RapidResponse<br />
In today’s non-stop high-stakes world of complex global commerce, companies thrive<br />
or fail by the responsiveness of their supply chains. Commitments must be met, margins<br />
maintained and market share fiercely protected. Responding to customers with the correct<br />
answer at the right time can be a big challenge when shifting trade regulations, devastating<br />
events and unexpected market demands threaten supply chain stability.<br />
Creation Technologies, a global provider of transformative end-to-end solutions for OEMs,<br />
understands how critical fast and accurate responses are for customers. It’s why the<br />
company chose the Kinaxis® RapidResponse® platform.<br />
Leveraging RapidResponse’s supply chain planning applications, concurrent planning<br />
technique and what-if scenarios, Creation Technologies is highly responsive and agile in the<br />
face of any supply chain challenges that arise. Concurrent planning delivers a supply chain<br />
that’s completely connected and synchronized. The company also has increased visibility<br />
and flexibility to yield supply chain opportunities, and is able to leverage economies of<br />
scale in procurement while reducing landed cost.<br />
“With RapidResponse, we can predict, monitor and respond to supply chain challenges<br />
proactively from a single concurrent point of view,” said Ana Cantu, Executive Vice President<br />
of Supply Chain, Creation Technologies. “This enables us to mitigate risk, control volatility,<br />
shave cost and increase value for our customers every day. And that’s what we’re all about –<br />
building tangible value for our OEM customers.”<br />
Making the right planning decisions with confidence<br />
From demand planning to capacity planning to supply balancing and more –<br />
all powered by empirical data and predictive analytics – RapidResponse’s<br />
cross-functional collaborative applications help Creation Technologies enhance<br />
process planning, minimize constraints and enhance supply chain performance.