Business Chief USA February 2019
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CITY OF HALLANDALE BEACH<br />
108<br />
that the City of Hallandale Beach is<br />
succeeding with its technology<br />
implementation, Chavarria points back<br />
the one key component in all of the<br />
organization’s operations. In 2018, the<br />
City of Hallandale Beach’s communications<br />
department became part of its<br />
technology department and this has<br />
only strengthened the relationship the<br />
organization has with its constituents.<br />
“We are far more engaged with our<br />
community,” says Chavarria. “Through<br />
phone, social media and our mobile<br />
app, we are constantly communicating<br />
with our customers.”<br />
Through surveys, social media liaisons<br />
and almost 24/7 communication, the<br />
City of Hallandale Beach has a greater<br />
understanding of customer needs, their<br />
concerns and how it can continue to<br />
add value to their experiences.<br />
Technology will continue to redefine<br />
the modern world, the modern<br />
customer and the modern business.<br />
Chavarria will continue to push the<br />
City of Hallandale Beach to be more<br />
innovative agile and flexible and to<br />
provide that coveted ‘Amazon-like’<br />
experience. Ultimately for him, the key<br />
to this is simple. “If you think different,<br />
FEBRUARY <strong>2019</strong>
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