Gary_John_Bishop_Unfu_k_Yourself__Get_Out_of_You
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necessary equipment, so you shop around to get a rate on that. Another thing
off the checklist.
Obviously you’ll need someone to work there, too. Time to hire some
employees. Check.
It’s all going pretty well until…BOOM! That deal you had fought for and
ground out to secure the unique product you were planning to sell fell
through and now you have to look for alternatives. SHIT! Your heart sinks
and breathing shallows as you frantically search out wholesalers, importers,
manufacturers—anyone who can help—and start asking for quotes.
The only problem is; the new prices you’re being quoted are way beyond
your pricing model. How can you make this thing work? You tirelessly
continue searching but keep coming up zero after zero after zero. This is fast
becoming a disaster!
You’ve already invested massive amounts of time and resources into this and
now you’ve hit a big fat road block. You’re realizing now that you should
have seen this coming. This is business; stuff is bound to go wrong. The
cascading stream of doubt and second-guessing washes through your brain
with a heavy rinse cycle of reality.
“Dammit this was going too smoothly; I just knew something like this would
happen!!”
This feeling builds and grows until it starts to pull you under. Setting up a
business means risking everything you’ve ever worked for. Is it even worth
it? You’ve got bills for the love of God!
Now that you really think about it, you’ve spent more time working on this
project than you did at your last job. A LOT more. I mean come on, it’s been
day and night with hardly a breath. You have less control of your time than
you ever did before. Your every thought, second and dollar has been geared
toward this thing. Why did you ever think it was better to work for yourself?
This isn’t what you signed up for, is it? Maybe this whole thing was a
mistake. You’re starting to feel a little darker and more depressed while you
start to confront the gut-churning possibility that you might lose all that
investment and wind up having to crawl back to your old boss to ask if you