Communications Regulatory Authority

of content for cell phones (from some of the broadcaster’s TV shows to content for
customizing terminals).
In conclusion, it may be stated that the birth of the virtual operators would seem
to produce several benefits for end users – in terms both of meeting the needs of several
specific mobile user niches, and of strengthening the competitive pressure on the prices
of traditional services (voice and messaging) – thus enriching the competitive context.
This is, for example, the effect that has been obtained in the Low Countries,
where the telecommunications operator KPN, in order to compete with the offerings of
the MVNOs, has introduced a low-cost service under the name Simyo. The service
offers discounted rates for voice calls and text messages. The Simyo SIMs can only be
purchased online; the service intends to target young users, who present a limited
average expenditure in mobile services.
Asia/Pacific, fixed network services
The fixed network telecommunication services market in the Asia/Pacific area
(Figure 1.11.) has reached a value of 116 billion euro, with a 4.4% growth over the
previous year.
Figure 1.11. Asia/Pacific: fixed network services market, breakdown between voice and
data (revenues in billion euro)
Source: IDC, 2006 | * Forecasts
Data
Voice
Similarly to what has taken place in the other regional contexts, in this area, also,
the fixed network voice segment has registered a decrease, because of the partial
shifting of the calls from the fixed to the mobile network and the growth of the revenues
deriving from the VoIP services. The People’s Republic of China, in particular, is
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