06.01.2013 Views

Communications Regulatory Authority

Communications Regulatory Authority

Communications Regulatory Authority

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

It is interesting to note that the French regulatory body CSA has recently decided<br />

to call a tender for the experimentation of high-definition digital terrestrial television.<br />

The programmes involved in the experimentation will be those currently available on<br />

the platform (both free of charge and for pay). For this purpose the CSA has made<br />

available a frequency for each of the zones involved in the experiments (Paris, Lyon,<br />

and Marseilles).<br />

In early April of this year, the digital terrestrial television offering was launched<br />

in Denmark, comprising free channels and some for-pay channels. In light of the<br />

country’s structural and topographic characteristics, it is expected for the delay with<br />

which the offering was launched will soon be compensated for, and that the transition<br />

will take place in a fairly short period of time.<br />

In Ireland, the Minister of <strong>Communications</strong> is developing a plan for digital<br />

terrestrial television. Experiments should start towards the middle of the month of<br />

August.<br />

Lastly, in Finland the Ministry of <strong>Communications</strong> announced, in late March of<br />

this year, the intention to assign new licences for DTT. One of the networks has been<br />

reserved for DVB-H cell phone television (for which the operator Digita has already<br />

obtained a licence).<br />

Satellite television<br />

During the past year, the competitive panorama of the satellite offering has been<br />

further consolidated. It should, in fact, be remembered that in recent years numerous<br />

amalgamation operations had been examined by the Community and national antitrust<br />

Authorities; they had concerned, in particular, the German, Italian, and Spanish markets.<br />

In 2005, the merger took place between the two French satellite platforms Canal+ and<br />

TPS, after which this market, also, will be characterized by the presence of a sole<br />

satellite provider. With regard to this, it is important to note that among the chief<br />

European countries (United Kingdom, France, Spain, Germany, and Italy), France was<br />

the only one in which two independent operators were still operating. Because of the<br />

presence of just one satellite provider, the greatest competitive pressure on these<br />

markets generally comes from the offerings of cable operators, as well as from Internet<br />

and digital terrestrial television proposals.<br />

The operators active on the satellite platform, like the companies providing cable<br />

services, have enriched their package of services offered to users. The differentiation<br />

and enlargement of the product range have not just followed the traditional channel of<br />

satellite television, i.e. the simultaneous offering of premium content and thematic<br />

channels, but have also been translated into new competitive strategies.<br />

For example, some operators have focused on mobile telephony as an instrument<br />

for enhancing their names and creating customer loyalty among their users. Part of this<br />

strategy is the launch, by BSkyB, of “Sky by Mobile”, the service for SkyDigital<br />

subscribers that enables them, thanks to a special application programme downloaded<br />

43

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!