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The Jeremiad Over Journalism

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thereby support the politicians‘ continued participation in the alliance. 253 A confidential document<br />

from the Department of State shows how officers of the U.S. Information and Education Program<br />

(USIE) attempted to promote American interests in Denmark. On May 2 nd , 1950 Roll sent a draft of<br />

the ―USIE Country Paper for Denmark‖ to the Department of State in which he wrote, that the<br />

―priority aims and objectives of USIE program in Denmark‖ were,<br />

―To state the foreign and domestic policies of the United States as persuasively as possible<br />

(…) to encourage the Danish people to maintain their traditional friendship for the United<br />

States (…) [and] to encourage a climate of opinion in Denmark which will enable the Danish<br />

people to see possibilities of an expanding, dynamic Danish society through bolder<br />

cooperation with other democracies.‖ 254<br />

According to Roll, the key to ―creating a receptive climate of opinion‖ was to present a ―dignified,<br />

full, factual picture of the United States,‖ as there was no need for ―obvious anti-Soviet, anti-<br />

communist propaganda‖ in Northern Europe. USIE‘s plan was to target labor groups and<br />

organizations as well as teachers and other intellectual leaders, because in order to ―create a<br />

favorable climate of opinion,‖ it was ―highly important to reach those who are in a position to do<br />

so.‖<br />

As Roll‘s document clearly shows, the tension between Russia and the United States had<br />

heightened significantly after the end of World War II and as a consequence influence in Europe<br />

became an increasingly important priority for the world‘s two remaining superpowers. Making<br />

Danes sympathetic to American ideas and ideals was therefore considered by Washington as a<br />

means to the end of gaining the upper hand in the Cold War. 255<br />

However, the asymmetrical power relationship existing between Denmark and the United States<br />

also led to direct influence on Danish policy, according to the United States officials. Ambassador<br />

Dean in 1976 stated that Danish positions on economic matters had been ―clearly influenced by US<br />

253 Jensen, "En Krig På Værdier - Mål Og Midler I Det Amerikanske Kulturdiplomati [A War on Values: Means and<br />

Ends in the American Cultural Diplomacy]." Page 10.<br />

254 William G. Roll, "USIE Report for December, 1949," (National Archives. RG 59. Department of State. Decimal file.<br />

1950-1954. From 511.59/12-650 to 511.59/12-2950. Box 2422. February 14, 1950). Confidential report by William G.<br />

Roll from May 2, 1950 under the subject ―USIE COUNTRY PAPERS.‖ Hereafter Copenhagen.<br />

255 Petersen and Sørensen, "Ameri-Danes and Pro-American Anti-Americans." Page 117.<br />

73

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