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2007 Summaries of Wildlife Research Findings - Minnesota State ...

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Appendix D: Survey Instrument<br />

Q1. Please indicate how much you agree or disagree with the following statements about the message that you<br />

just read. (Please circle one response for each.)<br />

Extremely<br />

Disagree<br />

Quite<br />

Disagree<br />

Slightly<br />

Disagree<br />

Neutral Slightly<br />

Agree<br />

Quite<br />

Agree<br />

Extremely<br />

Agree<br />

The message is believable. 1 2 3 4 5 6 7<br />

The message is convincing. 1 2 3 4 5 6 7<br />

I find the message to be<br />

compelling.<br />

1 2 3 4 5 6 7<br />

The message seems logical. 1 2 3 4 5 6 7<br />

The reasoning used in the<br />

message was unsound.<br />

The message conveyed the<br />

1 2 3 4 5 6 7<br />

key information in a<br />

straightforward way<br />

1 2 3 4 5 6 7<br />

Q2. The message is… (Circle one response for each pair <strong>of</strong> words below.)<br />

NOT PERSUASIVE 1 2 3 4 5 6 7 PERSUASIVE<br />

extremely quite slightly neither slightly quite extremely<br />

NOT<br />

CONVERSATIONAL<br />

NOT FACT<br />

ORIENTED<br />

1 2 3 4 5 6 7 CONVERSATIONAL<br />

extremely quite slightly neither slightly quite extremely<br />

1 2 3 4 5 6 7<br />

extremely quite slightly neither slightly quite extremely<br />

FACT<br />

ORIENTED<br />

NOT DRAMATIC 1 2 3 4 5 6 7 DRAMATIC<br />

extremely quite slightly neither slightly quite extremely<br />

NOT TELLING A<br />

STORY<br />

338<br />

1 2 3 4 5 6 7<br />

extremely quite slightly neither slightly quite extremely<br />

TELLING A<br />

STORY

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