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Essays on supplier responsiveness and buyer firm value - Nyenrode ...

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1. The name of the company where you currently work:<br />

Parent company<br />

Strategic business<br />

unit<br />

2. What percentage of total profit of your company does your strategic business unit<br />

represent inside the group of the parent company? Please state the percentage as a whole<br />

number between1 <strong>and</strong> 100.<br />

3. We sell the products or services of this line-of-business to (please check <strong>on</strong>e box):<br />

Industrial markets (other companies or organizati<strong>on</strong>s)<br />

C<strong>on</strong>sumer markets (individual end customers <strong>and</strong> households)<br />

Both<br />

4. This product line is oriented towards (please check <strong>on</strong>e box):<br />

Services<br />

Goods<br />

A combinati<strong>on</strong> of both<br />

5. What type of resp<strong>on</strong>sibility center is your company?<br />

Revenue center. Company unit is assessed <strong>on</strong> sales performance.<br />

Expense center. Company unit is assessed <strong>on</strong> the basis of its costs.<br />

Profit center. Company unit is assessed <strong>on</strong> the basis of profits.<br />

Investment center. Company unit is assessed <strong>on</strong> return <strong>on</strong> investment.<br />

147

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