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Essays on supplier responsiveness and buyer firm value - Nyenrode ...

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6. Please state the names of the strategic <strong>supplier</strong>s of your <strong>firm</strong>. Please remember the<br />

symbol (A, B <strong>and</strong> C) assigned to each separate <strong>supplier</strong>. A should be your str<strong>on</strong>gest<br />

strategic <strong>supplier</strong>, B should be your average strategic <strong>supplier</strong>, <strong>and</strong> C should be your<br />

weakest strategic <strong>supplier</strong>. IMPORTANT! PLEASE STATE THE NAME OF SPECIFIC<br />

COMPANIES. For example write Delta airlines <strong>and</strong> do not write all North American<br />

airlines.<br />

A) Str<strong>on</strong>gest<br />

strategic <strong>supplier</strong>.<br />

B) Average<br />

strategic <strong>supplier</strong>.<br />

C) Weakest<br />

strategic <strong>supplier</strong><br />

Supplier Resp<strong>on</strong>siveness<br />

7. The <strong>supplier</strong> meets with us at least <strong>on</strong>ce a year to find out what products <strong>and</strong><br />

services we will need in the future.<br />

Extremely<br />

agree<br />

Agree Neutral Disagree Extremely<br />

disagree<br />

Scale: Extremely agree =1, Agree=2, Neutral=3, Disagree=4, Extremely<br />

disagree=5<br />

8. Individuals from the <strong>supplier</strong>s’ manufacturing department interact directly with us to<br />

inquire as to how they can improve their services or products.<br />

Extremely<br />

agree<br />

Agree Neutral Disagree Extremely<br />

disagree<br />

Scale: Extremely agree =1, Agree=2, Neutral=3, Disagree=4, Extremely<br />

disagree=5<br />

148

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