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INVITED ARTICLES<br />

HEAD AND NECK CANCER<br />

Towards a Personalized Treatment of Head and Neck Cancer<br />

Andrew M. Gross, CPhil, and Ezra E.W. Cohen, MD<br />

There is increasing excitement surrounding the surge of<br />

data that has emerged throughout various sectors of oncology<br />

research, which often seems like hyperbole. Although the<br />

use of data to inform decision making is far from novel, the<br />

emergence of inexpensive and ubiquitous computing power<br />

and storage has bolstered our ability to produce data-driven insights<br />

and has ushered in the era of “big data.” The essence of the<br />

big data paradigm is simple: given enough data, machines can<br />

generate insights equivalent to or sometimes even exceeding experts<br />

in the fıeld. One example of the application of this paradigm<br />

lies in the fıeld of natural language processing where the<br />

use of giant collections of text provide better results with much<br />

simpler models and less expert input. 1 In contrast, notable failures<br />

exist including the buildup and subsequent implosion of<br />

Google Flu Trends to predict the onset of the flu season. 2,3<br />

Alongside these developments, the fıeld of cancer has seen a<br />

bolus of data emerging from a combination of old and new<br />

sources. The digitization of hospitals and the spread of electronic<br />

medical records have created large archives of traditional<br />

data, making meta-analyses of large patient cohorts almost facile.<br />

Furthermore, the adoption of high-throughput molecular<br />

profıling and the plummeting costs of genetic sequencing are<br />

creating new opportunities to probe the inner-workings of<br />

healthy and diseased cells. Although the idea of personalized<br />

medicine is clearly not new, our ability to accurately quantify the<br />

defıning characteristics of an individual patient’s tumor lends<br />

hope that a targeted attack against its specifıc biology is possible.<br />

In head and neck squamous cell carcinoma (HNSCC), such<br />

molecular biology has proven pivotal to our understanding<br />

of the disease. Starting with targeted studies of mRNA, protein<br />

expression, and analysis of chromosomal gains and<br />

losses, the fıeld slowly pieced together a model in which epidermal<br />

growth factor receptor (EGFR) expression is activated<br />

and chromosomal abnormalities accumulate, often<br />

alongside mutations to the TP53 gene. 4-6 As cohorts became<br />

larger and more high-throughput analysis such as microarrays<br />

and sequencing technologies became available, it became<br />

clear that the picture was far more complex and that<br />

there exist different subtypes of the disease.<br />

As data acquisition becomes readily available with the rise<br />

of high-throughput sequencing, our understanding of tumor<br />

biology is actually beginning to blur. Although more and<br />

more driver genes are being discovered, it is exceedingly clear<br />

that the molecular characteristics of no two tumors are<br />

identical and that the biology driving tumor initiation and<br />

progression may be far more complex than originally envisioned.<br />

As genomic profıling in cancer becomes ubiquitous,<br />

the promise of the big data paradigm may affect patients with<br />

HNSCC by enabling personalized monitoring, diagnosis,<br />

and treatment of this disease. Although the dystopian vision<br />

of machines treating patients is not likely to become a reality<br />

anytime soon, the ability to use systematic data to inform better<br />

patient treatment is all but inevitable.<br />

MOLECULAR STRATIFICATION OF HEAD AND NECK<br />

CANCER<br />

In the late 1990s, the convergence of epidemiological and<br />

molecular studies on the influence of HPV in cancers of the<br />

oropharynx led to the fırst molecular stratifıcation of head<br />

and neck cancers. The ability within the research community<br />

to detect HPV DNA by sequencing-based methods allowed<br />

for comparison of HPV-positive and HPV-negative groups<br />

with other molecular measurements and clinically obtained<br />

variables. In parallel, analysis of increasingly large molecularly<br />

characterized cohorts has enabled a more refıned understanding<br />

of the heterogeneity of this disease. The rise of such<br />

cohorts alongside the continued use of model systems has<br />

allowed for exquisite understanding of the key events that<br />

drive HNSCC and even how these events interact with each<br />

other. Whereas the molecular details of HPV-positive and<br />

HPV-negative HNSCC are fascinating, we refer the reader to<br />

a number of recent papers and reviews that comprehensively<br />

cover these facets of the biology of HNSCC tumors. 7-10<br />

The picture that eventually emerged was one of very different<br />

cancers, with HPV-positive patients being far less likely<br />

to have the traditional risk factors of smoking and drinking<br />

while having substantially better cure rates than their HPV-<br />

From the Bioinformatics and Systems Biology Program, University of California San Diego, La Jolla, CA; Moores Cancer Center, University of California San Diego, La Jolla, CA.<br />

Disclosures of potential conflicts of interest are found at the end of this article.<br />

Corresponding author: Ezra E.W. Cohen, MD, Moores Cancer Center, University of California San Diego, 3855 Health Sciences Drive, #0658, La Jolla, CA 92093; email: ecohen@ucsd.edu.<br />

© 2015 by American Society of Clinical Oncology.<br />

28 2015 ASCO EDUCATIONAL BOOK | asco.org/edbook

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