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Stories of Philanthropic Leadership in Advancing Regional and ...

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LIVABLE NEIGHBORHOODS/STRONG REGIONSneighborhood caught the attention <strong>of</strong> Wachovia<strong>Regional</strong> Foundation. For Wachovia, AWF wasattractive due to the bus<strong>in</strong>ess <strong>in</strong>volvement <strong>and</strong> also thehigh level <strong>of</strong> engagement from the local residents <strong>in</strong>revitaliz<strong>in</strong>g aOver time, AWF realized thatrehabilitat<strong>in</strong>g hous<strong>in</strong>g wasnot enough to revitalizethe local economy so itbecame a comprehensivecommunity developmentcorporation with a focuson hous<strong>in</strong>g rehabilitation,social <strong>and</strong> economiccommunity build<strong>in</strong>g,education, employment,<strong>and</strong> youth development.distressedneighborhood.Denise McGregorArmbrister, executivedirector <strong>of</strong> Wachovia<strong>Regional</strong>Foundation,estimates that adiverse 1 percent <strong>of</strong>the local population(or 190 residents),young <strong>and</strong> old,participated <strong>in</strong> thedevelopment AWF’scomprehensive planas part <strong>of</strong> Wachovia<strong>Regional</strong> Foundation’s Neighborhood Plann<strong>in</strong>g Grant.Wachovia <strong>Regional</strong> Foundation believes AWF scoreshigh on all components, from its board <strong>and</strong>partnerships to implementation <strong>in</strong> the neighborhood.Capitaliz<strong>in</strong>g on Wachovia <strong>Regional</strong> Foundation’splann<strong>in</strong>g grant, the William Penn Foundation steeredits youth employment development work with AWFto focus on a larger outlook <strong>in</strong> youth development.Allegheny West Foundation’s president, Ron H<strong>in</strong>ton,“started look<strong>in</strong>g at a holistic approach to underst<strong>and</strong>youth barriers <strong>and</strong> resources,” observes KellyWoodl<strong>and</strong>, program <strong>of</strong>ficer with William PennFoundation. Woodl<strong>and</strong> adds, “Ron [H<strong>in</strong>ton] knowshow to engage residents around key issues <strong>of</strong>employment <strong>and</strong> tra<strong>in</strong><strong>in</strong>g. He underst<strong>and</strong>scommunity development <strong>in</strong> a broader sense.”Until recently, Allegheny West Foundation focusedmost <strong>of</strong> its attention on improv<strong>in</strong>g the value <strong>of</strong> theproperties <strong>in</strong> the neighborhood, an era H<strong>in</strong>ton refersto as “Phase 1.” With Wachovia <strong>Regional</strong>Foundation <strong>and</strong> William Penn Foundation’sassistance, AWF is mov<strong>in</strong>g to “Phase 2,” a strategythat leverages the work <strong>of</strong> the past three decades toenable a higher quality <strong>of</strong> life.Accord<strong>in</strong>g to AWF’s H<strong>in</strong>ton, a quality <strong>of</strong> life strategymeans <strong>in</strong>vest<strong>in</strong>g <strong>in</strong> the neighborhood <strong>of</strong> the future bygroom<strong>in</strong>g young people for careers <strong>in</strong> the neighborhood,encourag<strong>in</strong>g civic engagement, <strong>and</strong> improv<strong>in</strong>g openspaces, safety, education, <strong>and</strong> retail access. “There’s abroad connection to improve society, not just bybr<strong>in</strong>g<strong>in</strong>g <strong>in</strong> bus<strong>in</strong>esses to solve short-term problems. Weneed to cure the problem,” declares H<strong>in</strong>ton.The Allegheny West Foundation <strong>of</strong>fers computer <strong>and</strong> job tra<strong>in</strong><strong>in</strong>g toneighborhood residents. (Source: Allegheny West Foundation).Beverly Coleman, program director <strong>of</strong> thePhiladelphia Neighborhood DevelopmentCollaborative (PNDC), describes that dur<strong>in</strong>gPNDC’s n<strong>in</strong>e-year relationship with AWF as agrantee <strong>in</strong> PNDC’s core operat<strong>in</strong>g support program,AWF has diversified its real estate developmentactivities <strong>and</strong> begun to focus on market-drivenstrategies to achieve change.<strong>Regional</strong>/Neighborhood Equity ImpactsIn formulat<strong>in</strong>g a strategy with a wider scope <strong>of</strong>community development, a diversity <strong>of</strong> positiveequity impacts are possible. William PennFoundation hopes the development <strong>of</strong> technicalassistance <strong>and</strong> job tra<strong>in</strong><strong>in</strong>g for youth will improve thevalue <strong>of</strong> the neighborhood. “CDCs realize peoplemove to where youth services are located,” statesWilliam Penn’s Woodl<strong>and</strong>.On the other h<strong>and</strong>, PNDC sees transit-orienteddevelopment as a promis<strong>in</strong>g approach for advanc<strong>in</strong>gregional equity. Accord<strong>in</strong>g to PNDC’s Coleman, bypursu<strong>in</strong>g a transit-oriented development strategy thatl<strong>in</strong>ks new hous<strong>in</strong>g <strong>and</strong> retail <strong>in</strong>vestments to theexist<strong>in</strong>g regional transit station <strong>and</strong> develop<strong>in</strong>gpartnerships with employers that <strong>in</strong>crease access toneighborhood employers <strong>and</strong> regional job clusters,AWF should be able to improve outcomes for itscommunity <strong>and</strong> residents.67Funders’ Network for Smart Growth <strong>and</strong> Livable Communities

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