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victorian electric vehicle trial mid-term report - Department of Transport

victorian electric vehicle trial mid-term report - Department of Transport

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The following quote supplied to the<strong>trial</strong> discussion board at anearly stage <strong>of</strong> the public chargingnetwork roll-out sums up thedriver perspective:I got a list <strong>of</strong> public charging locationsfrom both ChargePoint and BetterPlace but didn’t actually use anyduring the <strong>trial</strong> as they didn’t prove tobe convenient to the places I went.Given the time required to be useful(probably min 1-2 hours), none endedup being close to the shops, cinemasor work where I spent any extendedtime – I would’ve had to change whereI went. Obviously this will change asmore get rolled out – I think it would begreat to be able to plug in at shoppingcentre or cinema for example.In <strong>term</strong>s <strong>of</strong> specific locations, thereare a range <strong>of</strong> indicators that may beuseful in ascertaining whether a siteis a good candidate for public charging(Luskin 2012):• Electric <strong>vehicle</strong>s are already usingthe site or a nearby site• Customer/driver surveys revealan interest in <strong>electric</strong> <strong>vehicle</strong>sor intention to purchase an<strong>electric</strong> <strong>vehicle</strong>• There is a higher-than-averageconcentration <strong>of</strong> hybrid <strong>vehicle</strong>susing the site or a nearby site• The site user demographicsmatch those <strong>of</strong> people likelyto be interested in <strong>electric</strong><strong>vehicle</strong>s, such as higher levels <strong>of</strong>educational achievement, higherthan average household incomes,interest in new technology,environmentally-aware(refer also Section 4.2.1).Shoppingcentre/stripFriend's/relative'shouseNoneOther(Specify Q1D3o)Recreation facilityEducation facilityHospitality/entertainment0% 10% 20% 30% 40%Proportion <strong>of</strong> <strong>vehicle</strong>sFigure 46. Results from the 2012 <strong>trial</strong> household application to participate process in response to the question ‘What isthe most common parking location for each <strong>vehicle</strong> in your household other than home or work?’ (n = 2,200; DOT 2012c).CREATING A MARKET 89

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