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Kingscote Airport Business Case Appendices - Kangaroo Island ...

Kingscote Airport Business Case Appendices - Kangaroo Island ...

Kingscote Airport Business Case Appendices - Kangaroo Island ...

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<strong>Kangaroo</strong> <strong>Island</strong> Futures Authority Draft Economic Impact of Agriculture and TourismGrowthopportunityPossible actions required Potential partners Significantinfrastructure orother investment(yes / no)<strong>Island</strong> and its morepronounced response tostructural adjustmentTimeframeShort 1- 4 yearsMedium 5 – 9Long 10 plusSupportagenciesSupport representativebodies that candemonstrate goodpenetration into therelevant <strong>Kangaroo</strong> <strong>Island</strong>industry communitiesstate governmentindustry bodiesNoShort<strong>Kangaroo</strong> <strong>Island</strong>Council andgovernanceRespond to the role of theKIC and its unique financialand other circumstances toenhance good governancepractices already in placeKICstate governmentcommonwealthgovernmentNoShort – mediumTOURISM INDUSTRYGrowthopportunityDomesticintrastatevisitorsPossible actions required Potential partners Significantinfrastructureinvestment(yes / no)Marketing of shoulder andlow seasonSATCTKIIndividual tourismoperatorsNoTimeframeShort 1- 4 yearsMedium 5 – 9 yearsLong 10 plus yearsShort – mediumDomesticinterstatevisitorsMarketing of products likecoastal drive and ‘on theway’ programsSATCTKIIndividual tourismoperatorsNoShort – mediumInternationalvisitors<strong>Airport</strong> upgradeDirect air services fromMelbourne and PerthKICstate governmentcommonwealthgovernmentYesMedium – long4 plus star accommodationprivate investorsYesMedium – longIncreased presence ininternational markets of KItourism productstravel agentsNoShort – mediumLength of stayfor visitorsMarketing extended stayrelated to eventsSATCtravel agentsindividual tourismoperatorsNoMedium – longTarget international visitorsto stay one more daySATCtravel agentsindividual tourismoperatorsNoMedium – longReturn more toGRP from visitorInventory of local productsPromotion of localKIFATKINoShorte c o n s e a r c hPage| 69

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