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ACCELERATING GROWTH<br />

51<br />

varies with barriers to competition across sectors in<br />

the same country. Business process outsourcing in<br />

the Philippines has few entry barriers, and firms use<br />

digital technology intensively—the retail sector on<br />

the other hand faces substantial restrictions to entry<br />

and is dominated by incumbent firms, with few of<br />

them offering e-commerce.<br />

Harnessing the full growth potential of digital<br />

technology is thus predicated not just on investments<br />

in skills (chapter 2) and infrastructure (chapter 4) but<br />

also on reforming regulatory barriers by overcoming<br />

vested interests to encourage all firms to compete by<br />

investing in these new technologies (chapter 5). This<br />

also involves overhauling regulatory regimes in the<br />

digital economy, especially in sectors where online<br />

and offline firms increasingly compete, such as retail,<br />

transportation, printing and publishing, lodging,<br />

and finance. The initial entry of internet firms into<br />

these sectors promotes competition and can disrupt<br />

traditional monopolies. But internet firms can be<br />

prone to anticompetitive behaviors by exploiting<br />

scale and network effects. So the regulators need to<br />

level the regulatory regime to guarantee free market<br />

entry and prevent market shares from becoming too<br />

concentrated. The greater digital adoption therefore<br />

needs to be accompanied by unified standards, full<br />

interoperability, and competition across platforms<br />

and contracts.<br />

The goal is to have firms’ use of the internet promote<br />

competition, which encourages more firms to<br />

use the internet. But that will not happen if vested<br />

interest groups are strong enough to capture regulators<br />

and create new barriers to competition and<br />

technology adoption. A level playing field for business<br />

was always important—digital technologies<br />

have made it an imperative.<br />

Connected businesses<br />

The adoption of broadband internet has increased for<br />

firms in all country income groups. Almost all firms<br />

in high-income OECD countries (with at least five<br />

employees) used a broadband internet connection<br />

between 2010 and 2014, with usage rising from 79 percent<br />

in 2006–09 to 92 percent in 2010–14 (figure 1.2,<br />

panel a). The increase between the two periods was<br />

even stronger for lower-income countries. The share<br />

of firms in lower-middle-income countries using<br />

broadband internet rose from 39 percent in 2006–09<br />

to 68 percent in 2010–14. The share in low-income<br />

countries in 2010–14 is still fairly low (38 percent), but<br />

with some notable exceptions.<br />

Figure 1.1 A framework for the internet and economic<br />

growth<br />

Overcome<br />

information barriers<br />

INCLUSION<br />

International trade Capital utilization Competition<br />

RISK: DIVERGENCE AND MONOPOLY POWER<br />

Source: WDR 2016 team.<br />

DIGITAL<br />

TECHNOLOGIES<br />

Augment<br />

existing factors<br />

EFFICIENCY<br />

More than 90 percent of firms in high-income<br />

countries, and 46 percent in low-income countries,<br />

used electronic mail (e-mail) to communicate with<br />

clients between 2010 and 2014 (figure 1.2, panel b). The<br />

differences are greater when the internet is used for<br />

more demanding business activities. For instance, 42<br />

percent of firms in upper-middle-income countries<br />

had a website, and 30 percent purchased goods or services<br />

online. Only 14 percent of firms in low-income<br />

countries purchased goods or services online, and<br />

only 11 percent delivered them online.<br />

Developing countries such as Vietnam have<br />

invested heavily in the rollout of (broadband) internet<br />

infrastructure in recent years. As a result, the share<br />

of manufacturing and service firms in Vietnam using<br />

the internet for business activities rose to 71 percent<br />

in 2007 and 86 percent in 2011. Internet access was up<br />

almost uniformly across all provinces (map 1.1). 2<br />

But many advanced digital technologies have not<br />

yet diffused widely, even in high-income countries.<br />

Almost all European firms with at least 10 employees<br />

use a personal computer (PC) and broadband internet.<br />

About 80 percent have a website, and 60 percent use<br />

supply chain management software that is integrated<br />

with the ICT systems of customers or suppliers outside<br />

of the firm (figure 1.3). But less than 20 percent<br />

Generate<br />

economies of scale<br />

INNOVATION

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