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DVD Demystified

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566<br />

Chapter 13<br />

poor picture quality, no decent still-frame capability, and no random access.<br />

The subsequent “advance” was digitized video, using QuickTime and Video<br />

for Windows, playing from a CD. It was flexible and could be integrated with<br />

computers, but it lost vital detail with its quarter-screen fuzzy picture and<br />

required a TV converter box or a video projector for full-class presentation.<br />

Publishers were next asked to support Video CD, which provided full-screen<br />

digital video but still lacked quality and had almost no installed base of players.<br />

Then came the Internet, which was highly interactive and timely, but<br />

essentially precluded motion video. It’s little wonder that gun-shy publishers<br />

are not eager to embrace yet another newfangled medium.<br />

The failure of <strong>DVD</strong>-Video to unseat laserdisc in the classroom hardly<br />

means that laserdisc’s days are unnumbered, however. Beginning in 1996,<br />

educational sales of players and discs dropped almost as quickly as in the<br />

home market. Competition from computers, and especially the Internet, is<br />

finally proving too much for the reliable but no longer glamorous workhorse,<br />

which will slowly decline over the next decade. The end of the heyday<br />

of laserdiscs signals the decline of all stand-alone audio/visual players for<br />

training and education.<br />

<strong>DVD</strong> will succeed in the educational environment, but via computers<br />

rather than <strong>DVD</strong>-Video players. Long before educational <strong>DVD</strong> discs are<br />

plentiful enough, new computers being purchased by schools will be able to<br />

play <strong>DVD</strong>-Video discs as well as educational <strong>DVD</strong>-ROM software. Ironically,<br />

this promises to provide the market that educational publishers need<br />

in order to embrace <strong>DVD</strong>-Video. Cleverly designed products will be able to<br />

work in <strong>DVD</strong> computers at school and in <strong>DVD</strong>-Video players at home. Home<br />

education, both formal and informal, will drive the demand for this kind of<br />

product.<br />

In the long run, multimedia PCs will replace classroom TVs, VCRs, overhead<br />

projectors, and laserdiscs, just as these have replaced filmstrip projectors<br />

and 16mm movies. Most lightweight content will come from the<br />

Internet, but the necessary graphics, audio, and video will be provided by<br />

<strong>DVD</strong>. Inasmuch as technology adoption in schools typically lags behind<br />

business and home use by several years, the process may take some time.<br />

This is unfortunate, since the case for computer and media integration in<br />

education is more compelling than almost anywhere else. Technology is not<br />

a magic elixir that will cure the ills of the education system, but it is a very<br />

powerful tool that when wielded properly can be truly effective. <strong>DVD</strong>-Video<br />

as currently implemented does not seem to be well suited as an educational<br />

tool, but computers combined with <strong>DVD</strong> in both -ROM and -Video form<br />

promise to substantially advance the state of the art by providing the kind<br />

of high-capacity knowledge bases and high-impact sensory environments<br />

that foster more effective learning.<br />

TEAMFLY

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