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discount rate which has increased in recent years as a response to strained financial resources on <strong>the</strong><br />

part <strong>of</strong> our traditional student population, limited support to <strong>the</strong> operating budget from <strong>the</strong><br />

endowment which has only partially met <strong>the</strong> strategic goal <strong>of</strong> providing increased net revenue,<br />

faculty and staff compensation, and deferred maintenance although <strong>the</strong> College has made some<br />

progress in capital improvements through debt, grants, and capital campaigns. A 5-year faculty<br />

salary plan met its goal to achieve parity with IIB-Church related schools in AY 2008-2009, and<br />

conversations are underway between faculty leadership and <strong>the</strong> administration to develop a new<br />

salary plan, using a peer group established in spring 2012.<br />

Strategic planning and budgeting processes have improved, with recent investment in planning<br />

capacity through <strong>the</strong> hires <strong>of</strong> a budget analyst for <strong>the</strong> Center for Pr<strong>of</strong>essional Studies and<br />

International Programs and a Director <strong>of</strong> Institutional Assessment, but stronger integration,<br />

transparency, and communication is needed. The recent initiatives under President Jorge Díaz-<br />

Herrera, including <strong>the</strong> creation <strong>of</strong> a College-wide Long Range Strategic Planning Steering<br />

Committee (LRSPSC) and six taskforces to conduct research and provide recommendations to <strong>the</strong><br />

LRSPSC, will assist greatly in this endeavor.<br />

Chapter 3: Leadership, Governance, and Administration<br />

The College President is <strong>the</strong> chief executive <strong>of</strong>ficer. Five vice presidents report directly to him, and<br />

o<strong>the</strong>r administrative <strong>of</strong>ficers are responsible for daily operations. Recent restructuring <strong>of</strong> <strong>the</strong><br />

executive administrative staff seeks to streamline <strong>the</strong> duties <strong>of</strong> several positions, realign academic<br />

programs under one position, and provide stronger accountability for achievement <strong>of</strong> institutional<br />

goals.<br />

The College’s strongest asset is its qualified and dedicated personnel. Despite improvements in <strong>the</strong><br />

College’s financial resources, compensation budgets remain tight, staffing is lean in some areas, and<br />

discretionary budgets are limited. None<strong>the</strong>less, a hard-working faculty and staff demonstrate a high<br />

level <strong>of</strong> commitment to <strong>the</strong> institution, and most <strong>of</strong> <strong>the</strong> men and women who work at <strong>the</strong> College,<br />

regardless <strong>of</strong> <strong>the</strong>ir positions, are proud to be part <strong>of</strong> <strong>the</strong> College staff. The excitement occasioned by<br />

<strong>the</strong> appointment <strong>of</strong> a new President in July 2011 is now reflected in <strong>the</strong> commitment <strong>of</strong> <strong>the</strong> Long<br />

Range Strategic Planning Steering Committee members who have stepped up to <strong>the</strong> task <strong>of</strong> crafting<br />

a new strategic vision and plan which will ensure a stronger financial foundation and greater renown<br />

for its academic programs.<br />

Chapter 4: Institutional Effectiveness and Assessment <strong>of</strong> Student Learning<br />

<strong>Keuka</strong> College is committed to a culture <strong>of</strong> assessment, and since its last decennial review, has<br />

worked to develop organized, systematized, and sustainable assessment processes. Additionally, it<br />

has recently hired a Director <strong>of</strong> Institutional Assessment to support <strong>the</strong> development <strong>of</strong> stronger<br />

assessment processes across <strong>the</strong> College. Institutional effectiveness is measured by <strong>the</strong> degree to<br />

which programs and resources are organized to achieve institutional and program-level goals and by<br />

<strong>the</strong> ability <strong>of</strong> <strong>the</strong> College personnel to use assessment results for continuous improvement. Through<br />

a variety <strong>of</strong> assessment measures, including but not limited to retention rates, graduation, financial<br />

reports, and surveys, <strong>Keuka</strong> regularly collects and analyzes data to make decisions. Measurement <strong>of</strong><br />

student learning occurs through portfolios, capstone coursework/presentations, pass-rates on<br />

qualifying exams in certain majors, and field experience evaluations. Assessment results are <strong>the</strong>n<br />

used to enhance student achievement <strong>of</strong> learning goals.<br />

Page 3 <strong>of</strong> 4 Executive Summary

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