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(WODE) serving as <strong>the</strong> foundation for this initiative. To date, 42 accelerated online courses have<br />

been developed since its inception in July 2008, largely to meet <strong>the</strong> needs <strong>of</strong> students in <strong>the</strong><br />

ASAP program, but since summer 2011, a small number <strong>of</strong> general education courses have been<br />

<strong>of</strong>fered online to traditional home campus students. In addition, <strong>the</strong> Wertman Office <strong>of</strong> Distance<br />

Education supports <strong>the</strong> overall Accelerated Studies for Adults programming through its staff who<br />

provide instructional design, instructional resources, and student and instructor technical support.<br />

At <strong>the</strong> end <strong>of</strong> its fourth year <strong>of</strong> operation in 2011-2012, WODE generated a gross margin <strong>of</strong><br />

$175,000 for <strong>the</strong> College, and it has streng<strong>the</strong>ned its foundation for fur<strong>the</strong>r growth in both <strong>the</strong><br />

traditional and non-traditional program areas.<br />

While online course <strong>of</strong>ferings have grown as a result <strong>of</strong> this strategic direction, students are not<br />

yet able to complete more than fifty percent <strong>of</strong> any program or certificate <strong>of</strong>fered through <strong>Keuka</strong><br />

College using distance education. <strong>Keuka</strong> expects to continue to build competency and capacity<br />

related to distance education course <strong>of</strong>ferings with <strong>the</strong> goal <strong>of</strong> <strong>of</strong>fering students <strong>the</strong> option <strong>of</strong><br />

completing more than fifty percent <strong>of</strong> programs and certificates online. Currently, <strong>Keuka</strong> has a<br />

proposal for an online M.S. Management under review by New York Education Department. The<br />

revenues from <strong>the</strong>se different facets <strong>of</strong> <strong>the</strong> academic portfolio have allowed <strong>the</strong> College to invest<br />

in program quality through increased faculty lines and enhanced faculty salaries, increased<br />

student support services, improvements to academic and residential facilities, and improved<br />

educational technology.<br />

<strong>Keuka</strong>’s faculty and staff continue to improve <strong>the</strong>ir processes for assessment and use <strong>of</strong><br />

assessment information to improve teaching and learning. Faculty and staff review data from<br />

program entry to program completion, including but not limited to freshman placement, major<br />

curricular outcomes, general education outcomes, and institutional student learning outcomes.<br />

Direct measurement <strong>of</strong> student learning occurs through portfolios, capstone<br />

coursework/presentations, pass-rates on qualifying exams in certain majors, and field experience<br />

evaluations. Along with regular collection, reporting, and monitoring <strong>of</strong> grades, retention, and<br />

placement data, student learning and institutional effectiveness are also indirectly assessed<br />

through student <strong>self</strong>-reported responses on institutional, programmatic, and commercially<br />

prepared surveys (NSSE, Noel-Levitz) and student feedback on course evaluations. As <strong>of</strong><br />

December 2009, all traditional academic programs had concluded a strategic planning exercise,<br />

using a template approved by <strong>the</strong> Strategic Planning Committee and vetted by Division Chairs;<br />

this exercise led not only to proposals for new majors and minors/concentrations, but also to<br />

recommendations, many since implemented, to add or replace necessary equipment to meet<br />

student learning outcomes in <strong>the</strong> natural sciences, to provide introductory workshops focusing on<br />

career preparation within liberal arts programs, and to support undergraduate student research<br />

and creative projects through mini-competitive grants.<br />

In December 2010, per <strong>the</strong> request <strong>of</strong> <strong>the</strong> Vice President <strong>of</strong> Academic Affairs (VPAA), each<br />

undergraduate program completed a formal <strong>self</strong>-<strong>study</strong>, with a focus on assessment <strong>of</strong> student<br />

learning (see Appendix I.4 Proposed Program Review/Self Study Guidelines). Prior to <strong>the</strong><br />

submission <strong>of</strong> <strong>the</strong> program reviews, <strong>the</strong> VPAA and <strong>the</strong> Associate Vice President <strong>of</strong> Academic<br />

Programs (AVPAP) met with each program to review assessment work to date, discuss how<br />

assessment <strong>of</strong> program goals was driving <strong>the</strong>ir program’s improvement, and provide tools and<br />

advice for future assessment needs. The AVPAP, along with <strong>the</strong> ad hoc faculty Graduate<br />

Outcomes Team (GO Team), developed and distributed a “Fundamentals <strong>of</strong> Assessment” tool kit<br />

to ensure each program had <strong>the</strong> same program elements in place. These fundamentals included<br />

clearly articulated program goals; a learning opportunities (curriculum) map showing in what<br />

Page 7 <strong>of</strong> 8 Introduction

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