Boxoffice-July.01/1950
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
FIechnicolOR<br />
most<br />
COVER AND<br />
4-PAGE FEATURE in LIFE<br />
(issue of June 26)<br />
kicked off unprecedented<br />
publicity campaign!<br />
PRE-SOLD TO 20 MILLION<br />
as Book-of-the-Month, Best<br />
Seller,<br />
in<br />
Bantam edition, and<br />
21 -day newspaper serialization<br />
starting August 12.<br />
fGef your /oca/ edifor fo order serialization<br />
from King Features Syndicate.)<br />
CARMEL SNOW,<br />
America's No. 1 Fashion Authority and<br />
Editor-in-chief of Harper's Bazaar says:<br />
(Your 'lie knows all about "Black Rose" — ask her/)<br />
38 NATIONAL MANUFACTURERS<br />
are creating, advertising and promoting Black Rose<br />
Fashions — ranging from a Black Rose (Schenley)<br />
Cocktail to a Black Rose (Tula) Nightie — and they'll<br />
all<br />
be working for you.'<br />
5,000 DEPARTMENT STORES<br />
will be advertising and selling "Black Rose"<br />
They are waiting for<br />
you for window displays,<br />
in-store promotions, co-op ads and lobby tie-ins!<br />
IT'S ALL SET UP AND ROLLING!... LET'S GO!
Change language