Boxoffice-July.01/1950
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. . with<br />
HART BEATS<br />
r"LOYD STOWE, who operates the only and said that his ad in BOXOFFICE had<br />
booking agency for independent exhibitors brought results. Each popping is handled<br />
in Florida, was in his exceptionally carefully by the firm.<br />
office and said he was<br />
* « *<br />
looking forward to the Robert Pollard, salesman for Republic in<br />
day when film exchanges<br />
would be and Buying Agency in Jacksonville.<br />
Tampa, was a visitor at the Stowe Booking<br />
established at Jacksonville,<br />
since freight<br />
* * *<br />
rates are almost prohibitive<br />
for many small who opened a booking agency in Atlanta<br />
Went up to see the two former MGM men<br />
three and one-half years ago. The firm.<br />
exhibitors with the<br />
Exhibitors Service Co., consists of Tom Jones,<br />
present long haul.<br />
formtr booker and supervisor for MGM in<br />
Shipment from Jacksonville.<br />
Stowe said,<br />
Charlotte and Atlanta, and Tom Lucy, branch<br />
manager for MGM in Atlanta for many years<br />
would cut this cost<br />
and an MGM employe for 19 years.<br />
almost in half. Stowe<br />
Jones is a veteran of World War II, was<br />
has his office in his home saving office cost<br />
wounded in Italy and spent 13 months in the<br />
and. in addition, providing a convenient location.<br />
hospital. Exhibitors Service Co. handles accounts<br />
in Georgia, Florida, Alabama and<br />
He now has 15 accounts for which he is<br />
Tennessee.<br />
booking. Stowe was connected with RKO<br />
* » *<br />
for 20 years and with Florida State Theatres<br />
Showmanship hits you right between the<br />
for eight years and has many friends in<br />
eyes even before you enter Florida. Before<br />
Jacksonville and on Filmrow in Atlanta.<br />
you reach the state line on Route 17 you<br />
* * *<br />
are met with circulars of all descriptions,<br />
Went out to see Richard E. Beck at the some advertising special hotel rates in Miami,<br />
Normany Drive-In and he said the bargain others advertising tours and various other<br />
night at the open-airer was doing fine. They promotions. Then when you reach the line<br />
admit everyone in a car two nights a week there are long tables under palm trees for<br />
for $1.20 including tax. Beck also raises cattle<br />
at his home in South Florida.<br />
* * *<br />
roadside luncheons.<br />
« * *<br />
L. A. Stein was telling me about purchasing<br />
land between Avon Park, Fla., and<br />
Bill Beck, manager of the Five Points Theatre,<br />
said that de luxe operation was gaining<br />
patronage through running matinees. drive-in to be named the Sebon. Construc-<br />
Sebring on which he will build a 550-car<br />
« * •<br />
tion will start soon under the supervision<br />
of Carl Floyd. Floyd has been appointed<br />
Charlie Doyle Scott, new assistant manager<br />
at the Normany. said that a couple on<br />
by Gov. Fuller Warren to the advertising<br />
committee.<br />
their honeymoon from North Carolina stopped<br />
+ * *<br />
over to see the show and the drive-in. He<br />
Florida exhibitors will meet within the<br />
showed me some of the new uniforms that<br />
next three months in Jacksonville.<br />
the boxoffice girls are wearing. Each selects<br />
* * *<br />
her own color. Some are canary yellow and<br />
O. G. Gryder of Talgar's booking office<br />
bright melon and all are very neat.<br />
told me that Jack Futch will manage the<br />
• • «<br />
new Beach Drive-In which is being built at<br />
Buron Parrish of Jacksonville Popcorn Co.<br />
Jacksonville Beach and which was scheduled<br />
was busy prepopping and packaging popcorn for opening this week.<br />
* * »<br />
James S. Veach has been transferred from<br />
FASTER THAN the Winter Haven Drive-In to manage the<br />
Beach Theatre at Jacksonville Beach. Work<br />
EVER !<br />
on the Main Street Drive-In at Jacksonville<br />
is progressing nicely and is expected to open<br />
YOU'LL LIKE OUR<br />
QUICK SERVICE &-<br />
about August 1. It also is a Talgar theatre.<br />
QUALITY WORKI<br />
* « *<br />
Mamie Newman has been employed by Talgar<br />
as a booker. She formerly was with<br />
Florida State Theatres.<br />
* *<br />
FILMACK<br />
Howard Pettingill of Florida State Theatres<br />
was telling me that a dual premiere of "Stars<br />
SPECIAL TRAILERS in My Crown" will be held at the Beacham<br />
Theatre in Orlando July 16-18 and at the<br />
Howell Theatre. Palatka, July 9, 10.<br />
* * *<br />
DRIVE-IN THEATRE<br />
Billy Wilson, manager of the Beacham at<br />
PORT HOLE BLOWER<br />
Orlando, was vi-siting in Jacksonville.<br />
Eliminates Dust. Bugs and Rain From Comino in Port<br />
* • •<br />
Hole — Also eliminates use ol Optical Glass, Therelori<br />
gi'ina clearer and cleaner projection.<br />
Al Kame. assistant to Hugh Owens of<br />
DRIVE-IN THEATRE<br />
Paramount's<br />
MFG.<br />
New York office, was in Jack-<br />
CO. .("'."^'."mo<br />
.sonville on business.<br />
• MACHINE FOLD<br />
• ROLL, SINGLE-DUPLEX<br />
• RESERVED SEAT<br />
• BOOK STRIP<br />
THEATER GIFT COUPON BOOKS<br />
SEASON PASSES — ONE TIME COMPS.<br />
-A^&GU-RAGY-<br />
SOUTHWEST TICKET & COUPON CO.<br />
2110 CORINTH ST. od 7185 • DALLAS, TEX.<br />
FLORIDA'S ONLY BOOKING AND BUYING<br />
SERVICE FOR INDEPENDENT EXHIBITORS<br />
28 Years Experience<br />
HELP FOR THE LITTLE EXHIBITOR<br />
FLOYD<br />
2828 East Lake Shore Blvd.<br />
Jacksonville.<br />
STOWE<br />
Fla.<br />
Phone: 8-0963<br />
MR. INDOOR<br />
THEATRE OWNER<br />
KEEP A STEP AHEAD<br />
OF COMPETITION<br />
.<br />
Get set to increase your boxoffice<br />
this Fall. Ballantyne is ready to help<br />
you the opportunity you<br />
have waiting for . . .<br />
been<br />
!lll^<br />
Sound and Projection<br />
Equipment<br />
ACTUALLY COSTS<br />
1 5% to 30% LESS<br />
than<br />
comparable equipment!<br />
-—<br />
JOHNSON THEATRE SERVICE<br />
223 South Liberty St.,<br />
New Orleans, La.<br />
Complete Theatie Equipment & Supplies<br />
BOXOFFICE :: July 1. <strong>1950</strong> 71