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2009-2010 - Bowie State University

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____ ___ Non‐Communication Elective 3<br />

15<br />

Second Semester<br />

COMM 320 News Editing 3<br />

ENGL 445 Advanced Grammar 3<br />

____ ___ Non‐Communication Elective 3<br />

____ ___ Non‐Communication Elective 3<br />

____ ___ Non‐Communication Elective 3<br />

15<br />

SENIOR YEAR<br />

First Semester<br />

COMM 321 The Magazine Article Writing 3<br />

COMM 332 Publication, Production & Design 3<br />

____ ___ Non‐Communication Elective 3<br />

____ ___ Non‐Communication Elective 3<br />

____ ___ Non‐Communication Elective 3<br />

15<br />

Second Semester<br />

COMM 423 Comm. Law, Policy & Admin 3<br />

COMM 438 Internship & Seminar (Print) 3<br />

____ ___ Non‐Communication Elective 3<br />

____ ___ Non‐Communication Elective 3<br />

____ ___ Non‐Communication Elective 3<br />

14<br />

PUBLIC RELATIONS CONCENTRATION<br />

The Public Relations Concentration provides the students with the education and skill to help<br />

organizations build goodwill and long‐term relationships with their publics. The student will learn to<br />

manage organizational crisis, write effective press releases, and build long‐lasting organizational<br />

relationships with the community.<br />

CORE REQUIREMENTS (36 semester hours)<br />

Sem. Hrs.<br />

COMM 101 Oral Communications 3<br />

COMM 104 Voice and Diction 3<br />

COMM 240 Introduction to Mass Communications 3<br />

COMM 324 Public Relations 3<br />

COMM 334 Publicity Techniques 3<br />

COMM 336 Advertising Copywriting 3<br />

COMM 341 Media Ethics 3<br />

COMM 419 Public Opinion 3<br />

COMM 420 Public Relations Writing 3<br />

COMM 423 Comm Law, Policy, & Administration 3<br />

COMM 424 Advanced Public Relations 3<br />

COMM 438 Internship & Seminar (PR) 3<br />

<strong>Bowie</strong> <strong>State</strong> <strong>University</strong> 137

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