2009-2010 - Bowie State University

COMM 398 COOP‐COMM 6 CREDITS
COMM 402 INTERPERSONAL COMM 3 CREDITS
This is an experiential course designed to enable students to become aware of and examine their communication barriers and to improve their
communication on all levels of relationships and in varying situations.
COMM 403 INTERCULTURAL COMM (Spring Only) 3 CREDITS
This course is a consideration of the role that culture, gender, race and class play in human communication. It includes a review of current
theories, structures, relations and interactions within varying culture settings.
COMM 404 ORGANIZATIONAL COMM (Spring Only) 3 CREDITS
This course explores theory and research on communication problems, patterns, practices in business, government, and professional
organizations. The relation of communication to administration and human relations is discussed.
COMM 419 PUBLIC OPINION (Spring Only) 3 CREDITS
Prerequisite(s): COMM 324. This course explores the foundations of the dimension of public opinion and how opinion polls structure political
and organizational opinion. It also explores the conceptualization of how attitude, values, and opinions structure political and business
arenas.ÿ
COMM 420 PUBLIC RELATIONS WRITING (Fall Only) 3 CREDITS
Prerequisite(s): COMM 324. This course explores the structure and format of various public relations writing. Skills and techniques that cover
several closely associated areas such as writing for public relations, copy dissemination, media use, and media network design also are
discussed. These techniques range across internal and external (print, electronic and radio) media. Students will learn the various differences
between
COMM 421 BROADCAST PROG I (Fall, Spring) 3 CREDITS
This course enables research into problems and theories of programming for air, including formats. It enables constant student practice and
guidance in techniques of preparation of program schedules, radio‐TV traffic, block programming, and innovations as well as issues in broadcast
program practice.
COMM 422 BROADCAST PROG II 3 CREDITS
Prerequisite(s): COMM 421. This course enables direct involvement in coordinating programs as they are aired. The role of program directors
in on‐the‐air situations and preparation of weekly schedules for radio and television will be discussed.
COMM 423 BROADCST LAW POL & ADMIN (Fall, Spring) 3 CREDITS
This course explores the structure and function of the law in its relationship to the mass media and the relevance of this relationship to the
problem of coverage, libel, and Freedom of Information Acts.
COMM 424 ADVANCED PUBLIC RELATIONS (Spring Only) 3 CREDITS
This course analyzes the detailed ramifictions of various subdivisions and levels of operation found within the framework of public relations
administration. These include such activity sectors as marketing, public affairs, publicity and media/community relations, financial and
shareholder relations, consumer relations, employee relations, fundraising, and membership development.
COMM 425 RADIO PRODUCTION I (Fall, Spring) 3 CREDITS
Students learn the practical aspects of radio production, editing, studio technology, and scripting.
COMM 426 RADIO PRODUCTION II (Fall, Spring) 3 CREDITS
Prerequisite(s): COMM 425. This is a lecture laboratory course for writing, research, persuasive communication, and the production of
programs utilizing Radio Production I Skills.
COMM 428 TELEVISION/FILM DOC PRODUCTION (Spring Only) 3 CREDITS
This course provides students with the basic and fundamental principles of documentary television and film productions. Emphasis would be
on the process of this type of production from conception and writing to on‐screen presentation. The first part of the course will be devoted to
lecture on the history and purpose of documentaries. The second part will be hands‐on experience using camera, sound and light in the studio
production.
COMM 429 VIDEO EDITING (Fall Only) 3 CREDITS
This course will acquaint the students on the basics of video editing using television and film production editing software like final Cut Pro4 and
Avid. The principles of operating state‐of‐the‐art TV/Film production equipment will be covered in this course.
COMM 430 COMMUNICATIONS RESEARCH (Fall Only) 3 CREDITS
Prerequisite(s): COMM 101. This course is an introduction to the literature, concepts, problems, responsibilities, methods, techniques, and
results of research in communications. Special attention will be given to progress in the field as it relates to needs assessments, acquisition of
funds, and program evaluation.
COMM 433 INFO SYSTS AND TELECOMM (Spring Only) 3 CREDITS
This course analyzes the advances in telecommunications and their impact on individuals and institutions. Special attention will be given to the
diversity and complexities in telecommunication systems and how they will affect and shape future society values, goals, and lifestyles.
COMM 434 INDEPENDENT STUDY 3 CREDITS
This course provides a practical view and analysis of the professional field of communications through various professional activities, personal
observations, and participation. The evaluation of the purpose, process, effectiveness, and efficiency of the field is explored.
COMM 435 INTERNSHIP AND SEMINAR 12 CREDITS
This course provides on‐the‐job training experience in a professional communications media center (educational TV center, commercial TV
center, General Electric, RCA, Commercial credit Corporation, Instructional Media Centers, etc). Students will be required to demonstrate their
understanding of the theory of communications media.
COMM 436 INTERNATIONAL TELECOMMUNICATI (FALL) 3 CREDITS
This course is designed to provide a comprehensive survey of telecommunication systems in the United States and other
countries. Telecommunication technologies, global networks, and trans‐national data systems will be explored. The role of
telecommunications in cultural developments and in political and economic arenas will be studied. These exposures will assist the student in
preparation to effectuate appropriate strategies in trans‐continental communications.
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