Proceedings: Conference on Corporate Communication 2012 Page 1

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Organizational Disruption and Corporate Communication Leaders Intervening as a Coach Don R. Swanson Department of Communication Monmouth University, USA dswanson@monmouth.edu Corporate communication leaders in contemporary organizations face unexpected episodes of disruption stemming from interpersonal conflict between persons who work in their unit. Most conflict episodes don’t appear to be so serious that they require the intervention and expense of formal dispute resolution procedures. Consequently a leader must attempt to coach each of the parties individually in an effort to manage the ongoing situation. Leaders should be trained to conduct conflict coaching. This essay overviews the employment of a one-on-one coaching model that focuses on the essential dimensions that are relevant in each conflict coaching intervention. A group of thirty one human resource managers, who took a seminar on this topic with the author, were surveyed to determine the relevancy of the model, the efficacy of the concepts, and the ease of launching the approach. Several case studies, drawn from actual cases, are employed to illustrate concepts and applications. Abstracts of <strong>Conference</strong> <strong>Proceedings</strong>: <strong>Conference</strong> on Corporate Communication 2012 Page 46
.Pre-crisis Intelligence to Mitigate Corporate Risk A U.S. Study at Georgetown University E. Bruce Harrison & Judith Muhlberg Master Program Public Relations/Communication Georgetown University, USA bruceharrison@ceoexpress.com & j.muhlberg@gagenmac.com Risk management is a continuous function in the corporate C-suite, recognizing that risk is created or attracted by change, innovation and competitive initiatives that drive business momentum. The purpose of this research project is to test a regime and method by which corporate communicators can enhance their role and value in risk/crisis management. Approach was through online” listening station” systems monitoring of social media/stakeholder communication and qualitative analysis. Findings indicate an orderly means of corporate communicator professional grasp of risk/crisis potential useful in corporate risk mitigation. Keywords: crisis, risk, prodromes, social media, leadership, mediation, communication, C-suite Abstracts of <strong>Conference</strong> <strong>Proceedings</strong>: <strong>Conference</strong> on Corporate Communication 2012 Page 47
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Contents A Case for Corporate Inocu
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Contents A Holistic Corporate Ident
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Contents Save our Seafarers: How th
Page 12 and 13:
An Introduction to the Proc
Page 14 and 15: Focus on Recent Research The CCI Co
Page 16 and 17: (discussed in Goodman, CCIJ Vol. 16
Page 18 and 19: Conference Academi
Page 20 and 21: Between Global and Glocal An Analys
Page 22 and 23: Bring Your Own Device (BYOD) to Wor
Page 24 and 25: A Case for Corporate Inoculation Ex
Page 26 and 27: Characteristics of the Economically
Page 28 and 29: Communicating Corporate Social Resp
Page 30 and 31: Corporate Communication and PR Prac
Page 32 and 33: Corporate Communication and the Dev
Page 34 and 35: Corporate Communication and the Dev
Page 36 and 37: Crisis Communication and Terrorism
Page 38 and 39: CSR Initiatives of Private Sector C
Page 40 and 41: Developing Internal Crisis Communic
Page 42 and 43: Differences in Perceived Effectiven
Page 44 and 45: The Dynamic Interplay of Visual and
Page 46 and 47: Google Doodles As Corporate Communi
Page 48 and 49: Practical implications: The develop
Page 50 and 51: Implementation of the Project Manag
Page 52 and 53: Insights on CSR Strategy Influence
Page 54 and 55: Internal Communication Crisis and i
Page 56 and 57: Investor Relations on the Internet
Page 58 and 59: Just-in-Time Research An Internatio
Page 60 and 61: Negotiating Crisis in the New Media
Page 62 and 63: Nuclear Power after Fukushima The S
Page 66 and 67: Repairing an Organization’s Image
Page 68 and 69: A Retrospective on Reputation and S
Page 70 and 71: Save Our Seafarers How the Shipping
Page 72 and 73: Social Media Challenges and Opportu
Page 74 and 75: A Study of How Online Social Networ
Page 76 and 77: The Study of Internal Crisis Commun
Page 78 and 79: The Virtual Construction of Kiva A
Page 80 and 81: We Hear What They Say The Local Mus
Page 82: Women’s Protests in the Revitaliz
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