Spots - Roll Back Malaria

ANNEX 3: SAMPLE SCRIPTS FOR SPOTSTitle:Prompt treatmentTarget audience: Rural fathers with children under age 5Strategy: Every fever is life threatening. Do what it takes to treat child within 24hours.Message: Treat all fever seriously. Start Homapak right away.Key benefit: Because child treated immediately, minimizes care taking burden somother can return to market. Also minimizes health costs.Approach: Uses men/fathers as change agents. Positive reinforcement and modelingof positive behavior. Sharing lesson from a negative experience.Format:DialogueDuration: 42 secSFXPAULJOHNPAULJOHNPAULSOUNDS OF CRICKETS, CHICKENS UP AND UNDERHi John. Why were you selling at the market today?(WORRIED) My wife Mary had to stay home. Little Charles has hot bodyand won’t stop crying.(CONCERNED) How long has he been hot?Since very early this morning.You should give him Homapak, now. When little Irene had a fever, wedidn’t think it was serious. In the end, we had to take her to the hospital.They told us if we had given her Homapak right away, she probably wouldhave gotten better at home. So, don’t wait. Give Charles Homapak now!NEXT DAYSFXPAULSFXJOHNMUSICANNCR (Male)TRANSITION SOUNDS—ROOSTER, CHICKENS(WARM GREETING) John! Mary! How’s little Charles doing?BABY COOING SOUNDS UNDERHe’s much better. Thanks to your advice, we gave Charles HOMAPAK rightaway. Now Mary’s able to go back to the market.LIGHT, HAPPY MUSIC UP AND UNDER(TAG) Treat all fevers seriously. Start Homapak right away.144 Spot On Malaria: Guide