12.07.2015 Views

Spots - Roll Back Malaria

Spots - Roll Back Malaria

Spots - Roll Back Malaria

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STEP 5: PRE-PRODUCTION, PRODUCTION AND POST-PRODUCTIONA guide to calculating studio timeTaskRecording the talent: Includes getting the actorssettled in and comfortable with the studio environment,rehearsing the script and the actual recording. Copychanges may be needed for various reasons, such ascript that is too long or short, or to help an actor withhis or her delivery.EditingAdding music: Find/audition the appropriate music andsound effects and record them into the sessionPost-production and mixing the spotTransferring the spot to CD, reel or cassetteEstimated production time15-45 minutes15-30 minutes15-20 minutes15-20 minutes5-10 minutesPOST-PRODUCTIONMix and edit as neededOnce your spot is recorded, you may refine it by mixing and editing. Mixinginvolves blending two or more sounds. Editing allows you to remove or adjust thesounds or content.Quality checkYour radio spots will be competing with everything else on the radio, so they need tobe of equal or higher quality. Check the work during the production stage before youduplicate the spot for distribution.As a minimum standard of quality, you should be able to understand all of thewords and sound effects. As you are listening to a spot, ask yourself:• Can the audience understand all of the words in the spot?• Can the audience understand all of the sound effects?• Is there a good balance between the words, sound effects and music, or does oneof them sound louder than the other (which will distract the listener)?• Does the music overpower the words or vice versa?Spot On <strong>Malaria</strong>: Guide75

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