WINTER 2012 - National Association of Schools of Public Affairs and ...
WINTER 2012 - National Association of Schools of Public Affairs and ...
WINTER 2012 - National Association of Schools of Public Affairs and ...
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Pamela A. Gibson <strong>and</strong> Pamela Trump Dunning<br />
web-based technology through either a course management system (CMS) such<br />
as Blackboard (Bb) or web pages. The dem<strong>and</strong> for <strong>and</strong> acceptance <strong>of</strong> online<br />
educational <strong>of</strong>ferings has generated increased research in the areas <strong>of</strong> course<br />
design (Shiratuddin, Hassan, & L<strong>and</strong>oni, 2003), quality assurance (Wang,<br />
2006), student satisfaction (Chaney et al., 2007), <strong>and</strong> integrity or plagiarism<br />
issues (Heberling, 2002), among others.<br />
This increase in online course delivery has extended into public<br />
administration <strong>and</strong> public policy educational programs. The first <strong>National</strong><br />
<strong>Association</strong> <strong>of</strong> <strong>Schools</strong> <strong>of</strong> <strong>Public</strong> <strong>Affairs</strong> <strong>and</strong> Administration (NASPAA)<br />
conference panel dedicated entirely to Internet-mediated instruction in public<br />
affairs was held in 1994 <strong>and</strong>, in 1998, NASPAA accreditation st<strong>and</strong>ards were<br />
revised to include distance education. In 1999, under the direction <strong>of</strong> special<br />
editor Genie N. L. Stowers, the Journal <strong>of</strong> <strong>Public</strong> <strong>Affairs</strong> Education published<br />
a symposium on Internet-mediated learning cementing its acceptance as a<br />
valid component <strong>of</strong> a quality MPA program (Schuhmann, Cawley, Green, &<br />
Schenker, 2000; Stowers, 1999).<br />
As <strong>of</strong> February 2011, there were 27 NASPAA member schools <strong>of</strong>fering an<br />
MPA degree program entirely online <strong>and</strong> 22 that <strong>of</strong>fered some portion <strong>of</strong> their<br />
program online. This represents a 22% increase in just 2 years in the number <strong>of</strong><br />
fully online MPA programs (NASPAA, 2011). Although online learning is not<br />
without its skeptics, numerous studies have shown no significant differences in<br />
effectiveness between online <strong>and</strong> traditional classroom-based courses (Bernard et.<br />
al., 2004; Cavanaugh, 2001; Ho, Lu & Thurmaier, 2006; Moore, 1994; Scheer,<br />
2001; U.S. Department <strong>of</strong> Education, 2009). However, the online environment<br />
presents new challenges. It is not sufficient to simply transplant traditional<br />
course material with canned lectures to an online format. The ecology <strong>of</strong> online<br />
interactions dem<strong>and</strong>s explicit instruction <strong>and</strong> enhanced communication, <strong>and</strong><br />
they begin with course design (Yang & Cornelious, 2005).<br />
The authors explore the incorporation <strong>of</strong> a Quality Assurance Initiative<br />
(QAI)—a peer-reviewed process for evaluating <strong>and</strong> improving course design in<br />
Troy University’s hybrid <strong>and</strong> online courses—<strong>and</strong> its specific use within the MPA<br />
program. Based on Quality Matters (QM) principles, this initiative was adopted<br />
to provide a self-directed training program for faculty to assess <strong>and</strong> enhance<br />
the learning experience for the students receiving online course instruction.<br />
The authors <strong>of</strong>fer several key components to quality course design, specific<br />
components <strong>of</strong> the design that aid the student in underst<strong>and</strong>ing <strong>and</strong> following<br />
course instruction <strong>and</strong>, finally, suggestions for continuing to improve online<br />
course design to meet the challenges that come with new technology <strong>and</strong> a new<br />
generation <strong>of</strong> students with advanced technological skill sets <strong>and</strong> expectations<br />
from their educational experience.<br />
210 Journal <strong>of</strong> <strong>Public</strong> <strong>Affairs</strong> Education