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This principle does not encourage wastefulness; it does not mean to leave 20<br />

percent of your meal on the plate. (In fact, it is bad form to leave food on your<br />

plate.) In Japan and Asia in general, we usually order as a group and then take<br />

only what we need from the shared bounty. I have found—ironically, perhaps—<br />

that if I stop eating before getting full, I am more satisfied with the meal. I’m<br />

not sleepy after lunch or dinner, and I generally feel much better.<br />

The principle of hara hachi bu also applies to the length of speeches,<br />

presentations, and even meetings. My advice is this: No matter how much<br />

time you are given, never ever go over your allotted time; in fact, finish a bit<br />

before your time is up. How long you talk will depend on your unique situation<br />

at the time, but try to shoot for 90 to 95 percent of your allotted time. No one<br />

will complain if you finish with a few minutes to spare. The problem with most<br />

presentations is that they are too long, not that they are too short.<br />

Leave Them Just a Little Hungry (for More)<br />

Professional entertainers know that you want to end on a high note and leave<br />

the audience yearning for just a bit more from you. We want to leave our<br />

audiences satisfied—motivated, inspired, more knowledgeable—not feeling<br />

that they could have done with just a little less.<br />

We can apply this spirit to the length and amount of material we put into<br />

presentations as well. Give them high quality—the highest you can—but do not<br />

give them so much quantity that you leave them with their heads spinning and<br />

guts aching.<br />

This is a typical ekiben (a special boxed<br />

meal sold at train stations) from one<br />

of my trips to Tokyo. Simple. Appealing.<br />

Economic in scale. Nothing superfluous.<br />

Made with the “honorable passenger” in<br />

mind. After spending 20 or 30 minutes<br />

savoring the contents of the ekiben,<br />

complemented by Japanese beer, I’m<br />

left happy, nourished, and satisfied, but<br />

not full. I could eat more—another<br />

perhaps—but I do not need to. Indeed,<br />

I do not want to. I am satisfied with<br />

the experience. Eating to the point of<br />

becoming full would only destroy the<br />

quality of the experience I’m having.<br />

Chapter 9 Connecting with an Audience<br />

249

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