Making-Original-Products-presentationzen

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Pen and Paper I spend a lot of time working outside my office in coffee shops, in parks, and while riding on the Japanese Bullet Train (Shinkansen) on my trips to Tokyo. And although I have a MacBook Air or iPad with me at virtually all times, it is pen and paper that I use to privately brainstorm, explore ideas, make lists, and generally sketch out my ideas. I could use the computer, but I find—as many do—that the act of holding a pen in my hand to sketch out ideas seems to have a greater, more natural connection to my right brain and allows for a more spontaneous flow and rhythm for visualizing and recording ideas. Compared to sitting at a keyboard, the act of using paper and pen to explore ideas, and the visualization of those ideas, seems far more powerful. It’s certainly simple. Whiteboards I often use a large whiteboard in my office to sketch out my ideas. The whiteboard works for me because I feel uninhibited and free to brainstorm and sketch ideas on a bigger scale. I can also step back (literally) and imagine how it might flow logically when slides are added later. The advantage of a whiteboard (or chalkboard) is that you can use it with small groups to record concepts and directions. As I write down key points and assemble an outline and structure, I can draw quick ideas for visuals, such as charts or photos that will later appear in the slides. I draw sample images that I can use to support a particular point, say, a pie chart here, a photo there, perhaps a line graph in this section, and so on. 50 Presentation Zen
You may be thinking that this is a waste of time: Why not just go into software and create your images there so you do not have to do it twice? Well, the fact is, if I tried to create a storyboard first on the computer, it would actually take longer, as I would constantly have to go from normal view to slide sorter view to see the whole picture. The analog approach (paper or whiteboard) to sketching out my ideas and creating a rough storyboard really helps solidify and simplify my message in my own head. I then have a far easier time laying out those ideas in PowerPoint, Keynote, Prezi, and so on. I usually do not even have to look at the whiteboard or legal pad when I am on the computer because the analog process itself gave me a clear visual image of how I want the content to flow. I glance at my notes for reminders about the visuals I thought of using at certain points and then go to iStockphoto.com or to my own library of high-quality stock images to find the perfect image. Chapter 3 Planning Analog 51
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Praise for Presentation Zen: Simple
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Presentation Zen: Simple Ideas on P
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Table of Contents Acknowledgments,
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Acknowledgments This book would not
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Page 13 and 14: introduction Chapter 1 Presenting i
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Page 17 and 18: 1 Presenting in Today’s World Wit
Page 19 and 20: The Presentation Zen Approach This
Page 21 and 22: Each Case Is Different Not all pres
Page 23 and 24: Still a Long Way to Go While presen
Page 25 and 26: Raising the Bar and Making a Differ
Page 27 and 28: The six aptitudes are: design, stor
Page 29 and 30: Symphony Focus, specialization, and
Page 31 and 32: Meaning Making a presentation is an
Page 33 and 34: Fourth, create a written document.
Page 35 and 36: Letting Go Part of the Presentation
Page 37 and 38: In Sum • Like a Japanese bento, g
Page 39 and 40: preparation Chapter 2 Creativity, L
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Page 43 and 44: 2 Creativity, Limitations, and Cons
Page 45 and 46: Start with the Beginner’s Mind Ze
Page 47 and 48: You Are Creative Creative power and
Page 49 and 50: Be a Pirate! Inspiration. Where can
Page 51 and 52: The Art of Working with Restriction
Page 53 and 54: Pecha Kucha: A Sign of the Changing
Page 55 and 56: In Sum • Preparing, designing, an
Page 57 and 58: 3 Planning Analog One of the most i
Page 59 and 60: During the planning stages of a pre
Page 61: “If you have the ideas, you can d
Page 65 and 66: Chapter 3 Planning Analog 53
Page 67 and 68: Slowing Down to See Slowing down is
Page 69 and 70: The Need for Solitude Many believe
Page 71 and 72: It is only in still water that we c
Page 73 and 74: Asking the Right Questions It is sa
Page 75 and 76: Questions We Should Be Asking OK, s
Page 77 and 78: To get back to my wasted hour, the
Page 79 and 80: So what? (Image in slide from iStoc
Page 81 and 82: Three Parts of a Presentation If yo
Page 83 and 84: esulting in poor supporting visuals
Page 85 and 86: The Benefit of Planning Well If you
Page 87 and 88: In Sum • Slow down your busy mind
Page 89 and 90: 4 Crafting the Story During your ti
Page 91 and 92: The first message sounds similar to
Page 93 and 94: • Stories. We tell stories all da
Page 95 and 96: Chapter 4 Crafting the Story 83
Page 97 and 98: In an interview with the Harvard Bu
Page 99 and 100: Essentially, that’s it: Introduce
Page 102 and 103: Stories and Authenticity I have see
Page 104 and 105: It’s Not Just About Information P
Page 106 and 107: Dana Atchley (1941-2000) A Digital
Page 108 and 109: Step 1 Brainstorming. Step back, go
Page 110 and 111: Step 4 Sketch your visuals. Now tha
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Shown here are the title slide, the
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Nancy Duarte CEO of Duarte, Inc., t
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Moxie Software www.moxiesoftware.co
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If you feel tempted to use a pictur
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108 Presentation Zen Many people ar
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110 Presentation Zen
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Our lives are frittered away by det
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as interaction designers, are const
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ack on the audience. Jobs used the
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Shibumi (Elegance) Shibumi is a pri
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superfluous or decorative. They wil
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By stripping down an image to essen
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However, if you visit coffee shops
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Redux: Simplicity Is Not Easy Usual
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Presentation Design A common misund
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Signal-to-Noise Ratio The signal-to
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BEFORE AFTER 136 Presentation Zen
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Is the Nonessential Always “Noise
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2D or Not 2D? (That Is the Question
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A Few Points About Bullet Points Th
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Picture Superiority Effect Accordin
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Using images is an efficient way to
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The original slide showcases variou
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All the slides on this page use ima
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Where Can You Get Good Images? Gett
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Text Within Images I almost always
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A white background is placed behind
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Creating Bilingual Visuals Combinin
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Emptiness which is conceptually lia
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Using Empty Space The blue slide at
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Whether you use images of people or
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Balance Balance is important in a d
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One way to activate empty space and
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The image on the right is not a sli
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Create your own visual style. Let i
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WEAK CONTRAST BETTER CONTRAST 174 P
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This title slide lacks a design pri
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The slide on the left looks busier
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This kind of slide is not unusual b
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The more strikingly visual your pre
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7 Sample Visuals: Images & Text In
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Chapter 7 Sample Visuals: Images &
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Think Like a Designer I created the
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These two visuals are from early in
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My Declaration of Independence Pam
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In Sum A good visual enhances the s
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delivery Chapter 8 The Art of Being
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The Art of Being Completely Present
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Steve Jobs and the Art of the Sword
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You need technique and proper form,
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Chapter 8 The Art of Being Complete
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Learning from the Art of Judo You c
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Contribution and Being in the Momen
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swayed from side to side. Zander, t
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In Sum • Like a conversation, pre
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9 Connecting with an Audience Most
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“There is a Japanese visual art i
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Most presentations are too long or
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NOVEL Show or tell something novel.
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say it—because saying it out loud
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a good idea to walk into the audien
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in volume through the use of a micr
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Avoid reading a speech. Never read
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Stand, Deliver, Connect Hans Roslin
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This principle does not encourage w
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In Sum • You need solid content a
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10 The Need for Engagement We say t
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It’s not the thing... It’s the
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Photo in slide: Jiji The slide abov
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Kenichiro Mogi, a famous brain scie
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No matter what the digital toolmake
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5. Get them active. Make your webin
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A very common scene is shown above.
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Be very clear and very focused. In
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to what? When Steve Jobs talked abo
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Get Close to the Audience My experi
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Use a Small Remote to Advance Visua
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Leave the Lights On If you are goin
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How Do You Know When You Are Engagi
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What we think, we become. —Buddha
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How to Improve There are many thing
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Lessons Are All Around You We can f
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A journey of a thousand miles begin
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Chapter 7 Chapter 8 istockphoto.com
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K-L Kaku, Michio, 258 kamishibai, 8
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Garr Reynolds travels the world giv
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Ideally suited to use alongside one
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Join the PeachPit AffiliAte teAm! Y
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