Gigabit December 2018
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NORTH AMERICA<br />
The XPression hardware<br />
that enables Ross’<br />
graphics solutions<br />
generators – the software that enables<br />
graphics to appear on screen during live<br />
broadcasts – following the acquisition of a<br />
startup. “You might be watching a sporting<br />
event and one of the players makes a big play.<br />
A graphic will then appear in the corner with<br />
his headshot and some statistics about how<br />
they’ve been doing, such as ‘Averaging 0.78<br />
goals per game this season’. Well, that<br />
graphic has to be called up by an operator.<br />
The format of it will be pre-canned, so to<br />
speak, but it’s produced on the fly in a live<br />
situation. We have some very sophisticated<br />
software that allows you to create and change<br />
the look of on-screen graphics in real-time,<br />
and add very sophisticated animations and<br />
effects. Taking this concept further, we can<br />
also add virtual or augmented reality elements<br />
to broadcasts and help make programs more<br />
visually interesting and compelling. Nine<br />
years after entering the market Ross is now<br />
arguably number one in broadcast graphics.”<br />
123<br />
www.gigabitmagazine.com
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