Gigabit December 2018
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AFRICA<br />
a different picture, reaching as high<br />
as 6%. Under the leadership of a new<br />
President, <strong>2018</strong> represents a changing<br />
tide for Zimbabwe and the insurance<br />
space and Zimnat’s responsibility to<br />
cement confidence in the sector is one<br />
that Sachak recognises.<br />
“A major challenge we have faced is<br />
getting everyone in the leadership<br />
team and all of our stakeholders to fully<br />
appreciate that this digital transformation<br />
is real and that we have to embrace<br />
this technology,” he says. “This extends<br />
to our customers. We have not been<br />
able to access a large part of our population<br />
because the penetration of<br />
insurance and the education we can<br />
provide for them hasn’t been there.<br />
Technology and digital platforms will<br />
allow us to reach them.<br />
“Through our digital transformation<br />
we have been able to find<br />
customers who would never be<br />
able to find us through<br />
traditional means. It’s<br />
actually increasing the<br />
market for us.”<br />
Sachak feels that<br />
educating the market is<br />
a critical ingredient,<br />
not only in growing<br />
339<br />
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