Gigabit December 2018
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CANADA<br />
“Comprised of<br />
Petal Booking,<br />
Petal Scheduling<br />
and Petal On–Call,<br />
this innovative<br />
platform hopes to<br />
facilitate patient<br />
appointment<br />
booking, optimize<br />
physician schedule<br />
management and<br />
secure information<br />
exchange”<br />
—<br />
Patrice Gilbert,<br />
Co-founder and CEO of PetalMD<br />
insights into when the hospital is likely to<br />
be busiest or less in–demand. “There is<br />
no way a hospital can align their medical<br />
offering and their investment in equipment<br />
if they are not aware of their patient<br />
demands,” Gilbert explains. Using<br />
the Petal Booking platform, hospitals<br />
can automate tasks that are currently<br />
done manually like booking appointments<br />
or providing further information<br />
and reminders. This is then taken one<br />
step further thanks to artificial intelligence<br />
and data. “We help hospitals<br />
and their staff to better understand patient<br />
demands and, by using artificial intelligence,<br />
we can then forecast future<br />
patient demands, such as periods that<br />
191<br />
www.gigabitmagazine.com