Lees het onderzoek van David Kok naar social media bij gemeenten

videos, key people news sources and more. But its real power lies in the options you have to track
blog conversations based on topics or keywords. See which blogs, news posts, etc., are fueling
the most conversations about your brand online.
Alltop: Identify the top blogs in your sector
Alltop, Guy Kawasaki’s online magazine rack – or, more precisely, topic-based directory — lets
you search for influential blogs in a given niche or subject. Add the feeds to your RSS reader and
you have a more targeted monitoring process.
Hootsuite: Simplify your social efforts
We’re fans of Hootsuite as a free tool that enables nonprofits and cause organizations to update
multiple social media platforms (Twitter, Facebook) from a computer or mobile device. The free
version lets you work with up to five social networks and two RSS feeds but is limited to one user
for your organization’s account; it stores stat history for 30 days and is ad supported.
Twitter search options
If Hootsuite or one of the other Twitter dashboard services doesn’t meet your needs, you have lots
of other options to keep tabs on the Twitterverse. Here are a few:
Twitter Advanced Search is the best way to ferret out tweets about a targeted sector. Look for
keywords, search by location, date or with other filters.
Track is a little-known Twitter feature that lets you track keywords and have them sent directly
to your mobile phone as soon as they’re posted.
Monitter lets you monitor Twitter for key words, phrases and topics being discussed online at a
glance (though we still prefer Hootsuite for this).
Twazzup is a dashboard program that monitors Twitter, Twazzup will let you know wheneer
your keywords are mentioned in a tweet.
PostRank analytics lets you uncover your influencers, identify which social networks give you
the greatest traction and benchmark yourself against the competition.
Pulse of the Tweeters uses data mining and sentiment analysis to mine millions of tweets and
find the most influential people on Twitter around your cause or sector.
Twitscoop lets you search and follow what’s buzzing on Twitter in real time.
Twilert sends you emails when it sees keywords on Twitter that you specify.
Sideline from Yahoo! allows users to create and group custom queries by topics of interest.
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