Annual Report 2009/2010 - Hawkesbury City Council - NSW ...

Support Services Division - Operational Plan and Performance Indicators 2009/2010
Strategic Objective:
A prosperous community sustained by a diverse local economy that encourages
innovation and enterprise to attract people to live, work and invest in the City
Component 90 - Visitor Information Centre
Officer: Manager Cultural Services
Service Statements Key Performance Indicators Target Progress
1. Operate a visitor
information service that
provides accurate
information and advice on
visiting the Hawkesbury
and environs
1.1 Ensure the prompt and
accurate provision of visitor
information
Collect and maintain
accurate data on visitor
numbers and inquiries
Staff are trained and
skilled in customer service
and local tourism
On target: Data collected
includes actual visitors to Visitor
Information Centre (15,658),
enquiries (13,104) and referrals
in the area (20,924), including
8,525 to cultural and recreation
services and events. Physical
visitors to the VIC are 2.4% lower
than 2008-09 but enquiries are
13% higher and referral numbers
are 24% higher.
Staff attended OHS and local
tourism familiarisations during
the year.
2. Support promotion of
the Hawkesbury
Opening hours Monday to
Friday - 9am - 5pm;
Saturday and Sunday 9am
- 4pm, Closed Christmas
Day, Boxing Day, New
Years Day, Good Friday
and Anzac Day closed till
noon
2.1 Monitor available
promotional material on the
Hawkesbury
Review and update maps
or information brochures
on the Hawkesbury area -
within resource
constraints
On target: Approx 30,000
Hawkesbury brochure/maps
have been distributed. Explore
The Hawkesbury - Bushwalking,
Cemeteries and Windsor
Heritage Walks have been
produced.
Achieved.
2009/2010 Annual Report Page 57