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7 - Indira Gandhi Centre for Atomic Research

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outlook towards all the components of the system ranging from input to the final<br />

output<br />

5. Business Skills<br />

Business skills have acquired greater significance because of the increasing emphasis<br />

on the evolution of self-sustaining profit generating in<strong>for</strong>mation centers.<br />

6.2. Strategies<br />

Change strategy can’t be defined in a singular fashion rather it has to be adopted as a<br />

mixture of strategy sets keeping an eye on the ultimate grand vision (5). Following factors<br />

determine the choice of the strategies:<br />

• Degree of Resistance - Strong resistance argues <strong>for</strong> a coupling of power-coercive<br />

and environmental-adaptive strategies. Weak resistance or concurrence argues <strong>for</strong><br />

a combination of Empirical-Rational and normative-reductive strategies.<br />

• Target Population - Large populations argue <strong>for</strong> a mixture of strategy sets to be<br />

adopted<br />

• The Stakes - High stakes again demand a mixture of strategies.<br />

• The Time Frame - Short time frames require a power-coercive strategy.<br />

• Expertise - Availability of desired expertise gives the management ample of<br />

confidence to a mixture of strategies<br />

• Dependency - If the organization is dependent on its people, management's ability<br />

to command or demand is limited. Conversely, if people are dependent upon the<br />

organization, their ability to oppose or resist is limited.<br />

Dennis Sparks, Executive Director of the National Staff Development Council, offers<br />

these 13 tips <strong>for</strong> managing the complex and difficult change process (Sparks, 1993) [6],<br />

these tips can be applied suitably in the case of managing the change from a paper-based<br />

library to a digital-library.<br />

1. Educate the leaders of change.<br />

2. Use a "systems" approach to ensure that all aspects of the organization are<br />

considered when planning and implementing change.<br />

3. Use a team approach that involves many stakeholders in the change process.<br />

4. Share power with everybody to encourage the implementation of the change<br />

ef<strong>for</strong>ts.<br />

5. Make plans, develop plans, but know that they will have to be adapted to change,<br />

as needs change.<br />

6. Realize that there is a tension between establishing readiness <strong>for</strong> change and the<br />

need to get people implementing new approaches quickly. While getting people<br />

intellectually ready <strong>for</strong> change is something to be considered, it should not take so<br />

much time and ef<strong>for</strong>t that people lose interest and motivation.<br />

7. Provide considerable amounts of training and staff development <strong>for</strong> those involved.<br />

8. Choose innovative practices, picking approaches that have been used or researched<br />

can help the implementation of those approaches.<br />

229

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