PSA COUV page . page RA GB - PEUGEOT Presse
PSA COUV page . page RA GB - PEUGEOT Presse
PSA COUV page . page RA GB - PEUGEOT Presse
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Growth Strategy<br />
Corporate<br />
Governance<br />
Business Review<br />
Corporate Policies<br />
Management’s<br />
Discussion<br />
and Analysis<br />
Statistics<br />
SLIGHTLY HIGHER GLOBAL DEMAND<br />
In 2002, the world automobile market<br />
edged up by 0.3% to 55.8 million<br />
passenger cars and light commercial<br />
vehicles. The two largest markets, Western<br />
Europe and North America, both declined,<br />
with Europe contracting 3.0% to<br />
16,191,800 new vehicle registrations and<br />
North America easing 1.1% to 18,547,700<br />
new vehicle registrations.<br />
Markets in Asia recorded an aggregate<br />
gain of 8.3%. In particular, demand in China<br />
continued its steep upward trend, as car<br />
sales surged 53% to more than 1,098,200<br />
units. In Japan, the market shrank for the<br />
second year in a row, ending 2002 down<br />
1.9% at 5,704,800 registrations.<br />
Demand in South America declined by an<br />
overall 6.7%, with the Argentine market<br />
falling 53% under the impact of persistent<br />
recession, and the Brazilian market<br />
retreating 7.0%. Auto markets in Central<br />
Europe and Turkey continued to weaken,<br />
losing a further 3.0% after declining<br />
sharply in 2001.<br />
WORLDWIDE SALES EXCEED TARGETS<br />
<strong>PSA</strong> Peugeot Citroën’s worldwide sales<br />
rose 4.3% during the year to 3,267,500<br />
units, from 3,132,800 units in 2001,<br />
thereby exceeding the 2002 target of<br />
3,250,000 units. The year’s increase<br />
means that sales have grown by 55% in<br />
the past five years.<br />
Growth was driven by the popularity of<br />
Citroën and Peugeot models and the<br />
performance of the two marques, which<br />
both set new sales records in 2002.<br />
Peugeot sold 1,955,400 cars and light<br />
commercial vehicles, an increase of 3.0%<br />
from 2001, while Citroën gained 6.4% to<br />
1,312,100 units.<br />
These unit sales gave the Group a 5.8%<br />
share of the global market.<br />
<strong>PSA</strong> <strong>PEUGEOT</strong> CITROËN - MANAGING BOARD REPORT 35