20.05.2014 Views

PSA COUV page . page RA GB - PEUGEOT Presse

PSA COUV page . page RA GB - PEUGEOT Presse

PSA COUV page . page RA GB - PEUGEOT Presse

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Growth Strategy<br />

Corporate<br />

Governance<br />

Business Review<br />

Corporate Policies<br />

Management’s<br />

Discussion<br />

and Analysis<br />

Statistics<br />

SLIGHTLY HIGHER GLOBAL DEMAND<br />

In 2002, the world automobile market<br />

edged up by 0.3% to 55.8 million<br />

passenger cars and light commercial<br />

vehicles. The two largest markets, Western<br />

Europe and North America, both declined,<br />

with Europe contracting 3.0% to<br />

16,191,800 new vehicle registrations and<br />

North America easing 1.1% to 18,547,700<br />

new vehicle registrations.<br />

Markets in Asia recorded an aggregate<br />

gain of 8.3%. In particular, demand in China<br />

continued its steep upward trend, as car<br />

sales surged 53% to more than 1,098,200<br />

units. In Japan, the market shrank for the<br />

second year in a row, ending 2002 down<br />

1.9% at 5,704,800 registrations.<br />

Demand in South America declined by an<br />

overall 6.7%, with the Argentine market<br />

falling 53% under the impact of persistent<br />

recession, and the Brazilian market<br />

retreating 7.0%. Auto markets in Central<br />

Europe and Turkey continued to weaken,<br />

losing a further 3.0% after declining<br />

sharply in 2001.<br />

WORLDWIDE SALES EXCEED TARGETS<br />

<strong>PSA</strong> Peugeot Citroën’s worldwide sales<br />

rose 4.3% during the year to 3,267,500<br />

units, from 3,132,800 units in 2001,<br />

thereby exceeding the 2002 target of<br />

3,250,000 units. The year’s increase<br />

means that sales have grown by 55% in<br />

the past five years.<br />

Growth was driven by the popularity of<br />

Citroën and Peugeot models and the<br />

performance of the two marques, which<br />

both set new sales records in 2002.<br />

Peugeot sold 1,955,400 cars and light<br />

commercial vehicles, an increase of 3.0%<br />

from 2001, while Citroën gained 6.4% to<br />

1,312,100 units.<br />

These unit sales gave the Group a 5.8%<br />

share of the global market.<br />

<strong>PSA</strong> <strong>PEUGEOT</strong> CITROËN - MANAGING BOARD REPORT 35

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!