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Corporate Citizenship AUTOMOTIVE SAFETY FACTS & FIGURES • Two road test centers: Belchamp and La Ferté-Vidame. • 18 million kilometers of road tests in 2002 (409 times around the world). • A patented multi-grip track for braking tests. • A roadhandling track for ESP/ASR. • A passive safety center with a full-size catapult, reverse catapult, pedestrian impact bench, etc. • 600 complete crash tests and 500 physical tests on automotive subsystems in 2002. • 3,000 digital crash simulations a year (entire vehicles and subsystems). • 175,000 hours of simulation on a Cray supercomputer (complete crash simulations). • Aggregate computation capacity of 1,013 gigaflops, up from 160 gigaflops at end-1999 (1 gigaflop = 1 billion operations per second). • 60 crash test dummies (unit value: €150,000). Improving safety accounts for 10% of the Automobile Division’s R&D budget • Active restraint systems, a major technological breakthrough A study of 1,250 serious accidents found that the use of active restraint systems, such as seatbelts and airbags, resulted in an 80% reduction in head and chest injuries. Fastening the seatbelt, even for short trips, delivers effective protection. Seatbelt reminder system A light warns drivers that seatbelts have not been fastened and stays on until all seatbelts are buckled. Just wearing a seatbelt would reduce the number of fatalities in French car wrecks by 25%, saving 1,250 lives a year. Improving seatbelt-airbag calibration, based on the full range of passenger compartment parameters All PSA Peugeot Citroën vehicles are equipped with three-point seatbelts, pretensioners and load limiting retractors. Before the airbag deploys in a collision sequence, the passenger is pulled tight to the seat by a traction force of 80 to 100 kilograms, compatible with rib cage strength, even in the elderly. This action restricts the passenger’s movement by a few precious centimeters in the event of an impact. Airbags “dampen” violent contact between occupants and passenger compartment components. Airbag deployment significantly reduces the deceleration that such contact might inflict on the brain, possibly causing serious, even fatal, injury. The vast majority of the crash tests conducted during model development are dedicated to determining passenger compartment parameters and to the crucial process of calibrating the seatbelt/airbag system to make it effective in a wide variety of accident configurations. Active headrests and footrests These innovative devices have been introduced as standard equipment on the Peugeot 307. The active headrest is designed to prevent whiplash. The active footrest moves back at the same time as the bulkhead crosspiece (the part separating the engine compartment from the passenger compartment) to prevent often 84 PSA PEUGEOT CITROËN - MANAGING BOARD REPORT
Growth Strategy Corporate Governance Business Review Corporate Policies Management’s Discussion and Analysis Statistics YOUNG PEOPLE AND ROAD SAFETY IN GALICIA, SPAIN In 2002, the Vigo plant organized, in partnership with the government of Galicia, a campaign to teach people under 30 how to drive more responsibly. As part of the “Safe Driving” program, the Group supplied vehicles, including one equipped for the disabled, to a team of instructors that during the year taught more than 4,000 young people in Galicia’s seven largest cities. seriously incapacitating injuries such as sprained ankles. • Protecting children, a vital obligation Since 2000, nearly all Group vehicles have been equipped with Isofix attachment points for easy, fast, reliable installation of child seats in cars. However, “conventional” manufacturer-recommended seats can also offer excellent protection, provided they are properly installed. PROMOTING SAFER DRIVING Accidents are often attributable to speeding, especially in cities, to alcohol and drug use and, more generally, to risk-taking. This is why the Group has undertaken a number of road safety awareness initiatives. • Commitment to responsible advertising Under the terms of a code of practice voluntarily adopted by the auto industry in 1988 and signed by PSA Peugeot Citroën, automotive professionals have agreed to ban references to speed in advertising and to ensure that their messages do not encourage aggressive driver behavior or behavior that runs counter to the elementary principles of caution. The French Advertising Verification Bureau (BVP) ensures that the code is respected. • Promoting initiatives to encourage more responsible driving Although young people are more likely to drive unsafely or to speed, messages aimed at encouraging more courteous, law-abiding and people-sensitive driving are generally addressed to all drivers. This is the objective of a variety of awareness programs initiated or continued in 2002 by the Group in France, Spain, Brazil and other countries. They include an awareness campaign run jointly by the Porto Real plant and the city of Resende in Brazil, safe driving courses arranged by the Vesoul plant in France, and Group support for the driving school run by former Formula 1 driver J. P. Beltoise, and the Voiture & Co association that informs students of the effect alcohol has on drivers and organizes car pools to take people home from parties. PSA PEUGEOT CITROËN - MANAGING BOARD REPORT 85
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2002 ANNUAL REPORT
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K ey figures Worldwide sales Automo
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Contents 2 A Tribute to Pierre Peug
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A Tribute to Pierre Peugeot Our Gro
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M essage from the Chairmen is alrea
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plan defined by the Managing Board.
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10 Growth Strategy 16 Corporate Gov
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Growth Strategy 12 • One Group, t
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Growth Strategy Corporate Governanc
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Corporate Governance 18 21 22 • T
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Business Review 30 34 44 48 52 56 O
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C onsolidated balance sheets - Liab
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C onsolidated statements of stockho
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➔ Note 1 - Accounting policies Th
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No reserve is booked for taxes paya
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2. Effect on stockholders’ equity
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Allibert’s non- automotive busine
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2000 (in millions of euros) Automot
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➔ Note 5 - Key financial data for
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➔ Note 12 - Operating expenses -
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➔ Note 15 - Intangible assets Int
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Unrealized gains on restricted stoc
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➔ Note 21 - Inventories Inventori
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➔ Note 25 - Short-term income tax
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g) Capital in excess of par value o
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➔ Note 34 - Other long-term borro
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2. Short-term portion (in millions
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➔ Note 42 - Net financial positio
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1. Automobile division An early-ter
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- Changes during the year (in milli
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The entire debt is converted to flo
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2. Maturities of hedging instrument
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➔ Note 50 - Commitments and conti
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2. Effect of debenture conversions
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F ive-year consolited statement of
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F ive-year consolidated balance she
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C onsolidated companies as at Decem
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Company Percent Percent F/E control
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Recruitments (1) 2 4 Disabled emplo
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7 Paid leave other than vacations E
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Consumption Peugeot 607 Fuel Displa
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E nvironmental Indicators Productio
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Waste production PEUGEOT CITROËN A
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M anagement and Administration Main
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I nformation about the company’s
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S tatutory Auditors’ Report on th
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➔ Stockholders’ Meetings (Artic
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PEUGEOT S.A. 100% AUTOMOBILES CITRO
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S tockholder Information (Euronext
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F inancial authorizations in effect
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216 PSA PEUGEOT CITROËN - INFORMAT
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R esolutions Eighth resolution Auth
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T he Vice Presidents Committee Thie
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12,000 copies of this report were p
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