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PSA COUV page . page RA GB - PEUGEOT Presse

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Human Resources<br />

Hiring Under Permanent Contracts<br />

Hired under<br />

permanent contracts<br />

in 2002<br />

Hired under permanent<br />

contracts, 1999 - 2002<br />

Automobile 9,800 38,080<br />

Finance Companies 250 710<br />

Transportation and Logistics 1,100 4,500<br />

Automotive Equipment 5,500 15,380<br />

Other Businesses 90 760<br />

Total 16,740 59,430<br />

Of which France 8,130 34,640<br />

B<strong>RA</strong>ZIL: T<strong>RA</strong>INING DEALER<br />

EMPLOYEES IN AFTER-SALES<br />

SERVICE<br />

In 2001, <strong>PSA</strong> Peugeot Citroën,<br />

Brazil’s national education system<br />

for industry (SENAI) and France’s<br />

National Education Ministry set up a<br />

training center in São Paulo to offer<br />

courses in after-sales service. In two<br />

years, nearly 1,600 employees have<br />

been trained in customer service,<br />

automobile maintenance and repair,<br />

and new automotive technologies.<br />

In 2002, nearly 900 Brazilian<br />

employees received some 29,000<br />

person-hours of training in such<br />

areas as product knowledge, basic<br />

mechanics, quality methods and<br />

safety procedures. The commitment<br />

will be stepped up in 2003, with a<br />

more than 30% increase planned in<br />

the number of training hours.<br />

ATT<strong>RA</strong>CTING YOUNG G<strong>RA</strong>DUATES<br />

According to a survey conducted by the SOFRES public opinion firm, French business and<br />

engineering students spontaneously ranked <strong>PSA</strong> Peugeot Citroën as France’s best company<br />

to work for. This reputation is one reason 48,000 people applied for managerial positions<br />

with the Group in 2002.<br />

BUILDING A STRONGER, MORE<br />

STRUCTURED PRESENCE OUTSIDE F<strong>RA</strong>NCE<br />

Following start-up of the Porto Real plant<br />

in Brazil in February 2001, the global<br />

manufacturing base will be expanded in<br />

2005 and 2006 by two new facilities: one<br />

in Kolin, Czech Republic in association with<br />

Toyota, and the other in Trnava, Slovakia.<br />

A total of 1,200 people have been hired<br />

at the Brazilian site, of which 250 in 2002,<br />

while 3,000 hires are planned in the Czech<br />

Republic and 3,500 in Slovakia. In all cases,<br />

the focus is on recruiting locally.<br />

The same human resources management<br />

principles are applied in all operations<br />

worldwide, with adjustments to local<br />

characteristics as required. In particular,<br />

more socially advanced employee benefits,<br />

such as operating margin-based incentives,<br />

are offered in all subsidiaries around the<br />

world.<br />

Global expansion has also fostered the<br />

embrace of cultural diversity and the<br />

emergence of an international culture.<br />

Long-term foreign assignments and intercountry<br />

transfers are being developed,<br />

with 8,400 people accepting such<br />

assignments in 2002. Cooperative ventures<br />

with Italian, German, US and Japanese<br />

carmakers are also supporting the<br />

development of an international mindset.<br />

64<br />

<strong>PSA</strong> <strong>PEUGEOT</strong> CITROËN - MANAGING BOARD REPORT

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