Boxoffice-March.04.1950

For MORE INFORMATION on any Product Advertised
in this issue or mentioned in the New Equipment and
news pages or for -.opies of Monufacturers' Literature
listed herein — Use Postcards Below.
mnw
ium
NEW EQUIPMENT and
DEVELOPMENTS
Briefed from the full descriptions starting on page 66 Key
Number
ADJUSTABLE PATTERNS FROM AIR DIFFUSERS P-376 MATTING FOR COUNTER INSTALLATION P-388
Barber-Culmun's two new [nutld dilhiscis produce either Trafflc-Tred, a new rubber mattlnn produced American
by
vertical or iioiizontal patterns of air distribution and are ^''' Corp., Is partlculariy well designed for recess work since
deslgutd in a vildc range uf sizes for various applications. it is easily cut and fitted.
FIREPROOF MATERIALS IN NEW DRAPERY P-377 FOUNTAIN UNIT PREMIXES DRINKS P.389
A flanieprooted material wliicii is s;iid to be soft and to A new unit which fits into the space occupied by one soda
drape fold nicely has been released by the Johns Man- fountain well contains the raeehanism mixing and .ind for deliverhig
ville Co. In ten solid colors and three different weaves. a uniform carbonated drink at one pull of the control lever.
COOLING TOWER FOR UNIT AIR CONDITIONERS. .P-378 BRILLIANT IMAGE FROM SLIDE PROJECTOR P-390
A compact cooling tower fur use with free standing units Many high-priced features have been added to a new 2x2-
producing from to fifteen tons of refrigeration has been inch colorslide projector made by the American Optical Co.
five
designed by the Carrier Coip. for theatre use.
DIESEL PLANT GENERATES LOW-COST ELECTRICITY. P-379 COMPACT FREEZER FOR PLUG-IN USE P-391
All-weather gasoline starting, with a one-minute of soft lee the the new
warmup Two quarts cream Is capacity of
before switching to diesel operation, featured in two Challenger freezer added to the Sweden Extremely comnew
is lull Ihie.
Onan model electric generators. pact, the new unit employs but one motor.
REFRIGERATION COMPRESSORS AVOID VIBRATION. P-380 DE LUXE DISPENSER KEEPS DRINKS IN MOTION .. P-392
The arrangement A bowl mounted dome
of cylinders in a line of compressors of- clear Plexigias within a Plexigias
fered by the York Corp. is s^iid to eliminate vibration. Parts provides an excellent display case for the drhik contained ta
the various sizes are largely Interchangeable. the new Majestic dispensers.
for
HIGH SPEED FOR 16MI« PROJECTOR LENS P-381 DEVRY ADDS NEW 16MM PROJECTORS P-393
Is High speed and amateur A choice three different models new
results to satisfy the serious or of afforded the
professional .u-e claimed for the new f:1.6, 6-elcment Bauscb lino of DeVry 16mm projectors. One model is self-contained
& Lomb 16mm projector lens. in a single case, while two have separate speakers.
LARGE-SCREEN TELEVISION SET FOR LOUNGES. . .P-3S2 LIGHTING UNITS FOR DRIVE-IN USE P-394
A 27x36-inch screen is incorporated in a television set de- A combination entrance-pointer light and driveway floodsigoed
particularly for theatre lounges. ITie Image said to light and a ramp identification light are offered by the
is
be equally clear up close or as much as 75 feet away. Drive-ln Tlieatre Mfg. Co. in its 1950 line.
POPCORN STAND EASY TO WHEEL P-383 INCREASE EASE OF BUFFETERIA HANDLING P-395
A new stainless steel and aluminum popcorn stand with a The swivel wheel of tlie new model Buffeterla hits been
12-quart alumhium kettle popper available for drive-in increased is In size for easier operation, and a Coleman kerooperators
through Concession Supply Co.. the manufacturer. scne-gas burner has unit
ULTRA-WIDE SOUND RANGE MICROPHONE P-384
been added as a healing
IMPROVED COVE BASE OF VINYL PLASTIC P-396
A new microphone witii ultra-wide range tone quality and A higher gloss, wider ba.s6 and greater pliability arc three
high fidelity sound reproduction is offered by Electro-Voice, qualillcs claimed for the new vinyl plastic cove base re-
Inc. in a model which can be either hand-held or used on leased by the Fremont Rubber Co.
a boom without obstructing the user's face. SNACK KAR CARRIES $150 PAY LOAD (See paoe 42) N-397
SINGLE UNIT REGULATES VARIABLE DC VOLTAGE.. P-3S5 Poblocki i Sons have recently taken
.
over production and
of drive-in unit.
The Varicell, which will regulate variable DC voltage from sale the Snack Kar, a mobile refreshment
AC lines Is available in the Superior Electric line. NEW RCA PROJECTOR DESIGN (See page 34) N-398
NEW BOBTAIL FOUNTAIN FOR SMALL SPACES P-386 The latest RCA projector design Is incorporated In the
A bobtail fountain designed for operators with small new RCA "100" model which has full view glass doors, and
amounts of floor space Is offered by the B.istian-Blessing Co. an Illuminated gear compartment.
POST LIGHTS AID DRIVE-IN OPERATORS P-387 MANUAL FOR DIFFUSER NEEDS (see page 8) N-399
released Extremely rigid construction afforded in adjustable The Anemostat Corp. of America has just a
is the
drive-in post lights offered by W. H. Long Co. manual covering air distribution dlffuser needs.
LITERATURE
Briefed from the descriptions on page 73
Nmnbet
MANUAL GIVES BURNER CHARACTERISTICS L-1022
A four-page lolder uf the Konh Ameiiean Mfg. Co. illustrates
gas burners for commercial-sized boilers.
CATALOG OF FLUORESCENT LIGHTING FIXTURES. .L-1023
A scmitechnical manual released by Bylvanla Electric contains
data helptui wlien piiuining a fluorescent installation.
DESCRIBES THEATRE WASTE RECEPTACLES L-1024
A lour-page folder uf the Atlas Products Co. contains
full descriptive data on its line ul metal sajid urns.
NEW FEATURES OF BEVELITE LETTERS L-1025
Beveilto niarijuee letters. Alumliiex display frames and
Aluminex pusilbars arc described by Tlieatre Specialties, Inc.
CATALOG DESCRIBES INTERCOM EI3UIPMENT L-1026
Wiring diagrams and speciticatiuns of the Intercommunicatiun
telephones of Edwards H Co. are in a 24-page catalog.
UNIFORM CATALOG WITH SIZE CHART L-1027
Tlie oU-page catalog of tlic Angelica Jacket Co. illustrates
uniforms suitable for many tjpes of theatre employes.
GERMICIDAL LAMP IN THREE SIZES L-1028
Said to produce ozone, the Pur-Ar-Llte germicidal lamp
Is described In an illustrated lolder of the Ciicllte Corp.
CREATE ATMOSPHERE THROUGH LIGHTING L-1029
Xlie Cleat, on of tlieatre atmospliere through lighting Is discussed
in tile catalog of the Superior Electric Co.
EQUIPMENT FOR THE ORIVE-IN L-1030
A three-color folder of the Baii^uitjne Co. describes the
firm's line of drive-in equipment.
NEW FEATURES IN CLEANING EQUIPMENT L-1031
ilio floor ,uid carpet cleaners of the Llncohi-SclUueter Floor
Machinery Co. are described Ui various folders.
METHODS OF LAWN MAINTENANCE L-1032
Various equipment for maintaining drive-ln grounds and lawns
is in literature of James Cunningliam, Son & Co.
COATING CONTROLS WATER SEEPAGE L-1033
Literature describing the appiicalion of arresting
Pruftite tor
water seeiiago available from is I'rufcoat Laboratories, Inc.
FOR EQUIPPING THE CONCESSION STAND L-1034
Equipment and supplies the drive-hi concession stand
for
are described in literature of National Theatre Supply.
LITERATURE DESCRIBES COIL PERFORMANCE L-1035
Design and performance d.ita on heating and cooling coils
are described by Stilrtev,int division of Westinghouse.
MIGHTY MIDGET WITH FOUR HEADS L-1036
A fountain and dispenser described in color folder.
WOOD AND MARBLE WALL FINISH PANELS L-1037
Marsh Wall Products, Inc., Uluslrales wood marble
and
panel
finishes.
tow to Use These
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JOHN Q.DO£
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NEWBERN S.O-C
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V MODERN THEATRE Section ot BOXOFFICE •
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