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Boxoffice-March.04.1950

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NATIONAL AMUSEMENT DEVICE CO. - Dayton 7, Ohio<br />

ing in before Marr has even had the chance<br />

to get into production.<br />

Playground Profits<br />

(Continued from preceding page)<br />

vices and tliis must be faced in selecting<br />

rides. However, adequate safety factors<br />

and supervision will often allay these fears.<br />

To offset the possibility that young patrons<br />

will tire of a ride after the novelty<br />

wears off, one western chain is rotating<br />

its rides. About once a month a new ride<br />

will appear at each of their drive-ins. This<br />

is, of course, possible with a chain operation,<br />

but not with the single drive-in.<br />

Another possibility, yet unexplored, is the<br />

rental of portable-type equipment. There<br />

are hundreds of small carnival organizations<br />

across the country who might l>e interested<br />

in placing their equipment, properly<br />

supervised by their own experienced<br />

staff, in the drive-in for a limited engagement.<br />

This type of rental, incidentally,<br />

would give the drive-in operator a chance<br />

to test the value of such equipment for his<br />

own situation before selecting the rides he<br />

wishes to buy.<br />

New Rectiiier Bulbs<br />

For Theatre Field<br />

A line of 15 ampere rectifier bulbs especially<br />

designed for the motion picture<br />

the only amplification system<br />

field have been announced by the Strickland<br />

Electric Co. These bulbs have a high<br />

inverse peak voltage characteristic<br />

designed exclusively for<br />

and<br />

drive-in theatres<br />

are said to withstand certain types of<br />

abuses often encountered in theatre applications.<br />

Ballantyne's Royal Soundmasler ampliiication system for drive-ins is not converted<br />

indoor equipment. It is especially designed to meet the particular<br />

Many thousands of these new type bulbs<br />

requirements of drive-in theatres. Available for either single or dual channel<br />

have been given field tests on various<br />

operation, it can be adapted to handle any<br />

types of rectifier installations, according<br />

size drive-in from 200 to 1000 car<br />

to Strickland, who says many reports have<br />

capacity, simply by the addition of one or two units. The entire system is<br />

been received stating that the bulbs have<br />

unit-matched assuring smooth, trouble-free performance. Tested and proved<br />

cleared up certain troubles experienced in<br />

in drive-in theatres the country over. It is the accepted quality leader in the<br />

particularly troublesome installations.<br />

amplification field, yet the cost is unbelieveably low.<br />

Field tests turned up a few complaints<br />

of mismatched operation where these high<br />

inverse peak bulbs were installed in the<br />

The Soundmaster line includes everything<br />

same rectifier with other bulbs having a<br />

lor Indoor and Outdoor Theatres THE BALLANTYNE CO.<br />

complete much lower voltage characteristic. Strickland<br />

is now supplying so-caUed standard<br />

amplification systems, speaker<br />

systems, soundheads, projectors, arc lamps,<br />

1707 Davenport Slrfel<br />

rectifiers, generators, bases, magazines,<br />

type bulbs having only a slightly higher<br />

and complete booth accesories.<br />

Omaha. Nebraska<br />

than usual voltage characteristic to be<br />

used in the usual run of low voltage rectifiers,<br />

with or without those of other<br />

The next<br />

types and a special high voltage type.<br />

issue of The MODERN THEATRE, April 1st,<br />

features "DESIGN and CONSTRUCTION." Watch for it!<br />

Projectionist Develops<br />

Carbon Saver<br />

William Marr, projectionist at a Salem.<br />

World's Largest Designer, Builder and Manufacturer<br />

Ore., drive-in theatre, has recently completed<br />

Of Roller Coasters, Old Mills, Mill Chutes, Fun Houses, Kiddie<br />

exhaustive tests of a carbon saver<br />

Ferris Wheels, Kiddie Roller Coasters and the Famous<br />

which he invented about a year and a half<br />

ago.<br />

After saving<br />

CENTURY FLYER MINIATURE TRAIN<br />

aU carl)on butts lor a period<br />

of three months, he put his carbon<br />

Operating now in more than 100 leading porks in the United States<br />

with gratifying<br />

saver into use and didn't buy any new<br />

results.<br />

Roller Coaster Chain, Rails and Equipment on Hand.<br />

carbons for another three months.<br />

A Portland organization has already been<br />

Inquire direct or use FREE postcard, page 60, stating this ad's Key number, 58-B<br />

signed up to handle sales, with orders com-<br />

58 The MODERN THEATRE SECTION

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