PRE-DRIVE C2X Deliverable D0.3 Final report_20100929.pdf

Final Report PRE-DRIVE C2X 29.9.2010
harmonized in the ETSI TC ITS and are an important building block of the European
ITS standard, which will result from the standardisation mandate of the EC that has
gone to ETSI and CEN..
2.5.1.3 Industry commitment
An important prerequisite for successful implementation of cooperative systems in
Europe is the commitment of the industry to this technology. Especially a strong
commitment of automotive industry is needed, which will be faced with significant
investments if cooperative systems are implemented. By bringing together all major
European vehicle manufacturers in the project PRE-DRIVE C2X has made a
significant step forward here and the fact, that the partners from automotive industry
have agreed with the partners from electronics industry on a system architecture
that is based on the outcome of the work of the European support action
COMeSafety is more than promising. By doing so, industry has indicated their
willingness to implement this technology. However, what is need now is a joint
decision on management level of all industry partners involved and governments on
a certain date, on which implementation of vehicular communication technology on
European roads will start seriously. This decision must result in implementation
plans on the side of the industry partners that are harmonised among them and
leave nevertheless enough freedom for individual solutions.
2.5.1.4 Early involvement of all stakeholders as prerequisite
To prepare the next steps for an effective future deployment, PRE-DRIVE C2X has
involved representatives from all related stakeholders throughout Europe in specific
interactive workshops as described in the WP6000 related paragraphs of this
document. In particular a task force has been established with representative
stakeholders from the industry driven project PRE-DRIVE C2X and EasyWay, an
initiative of authorities and major European road operators. This task Force started
the definition of prioritised uses cases that are candidate to be firstly deployed on
the market and of the roles the various stakeholders have in the implementation
process of cooperative driving systems. This task force has agreed to continue its
activity also beyond this project’s time frame and to take care that, what has been
defined and agreed with regard to implementation, is also executed, when
deployment starts seriously.
2.5.1.5 Economic viability
Essential for market introduction are the underlying business cases. PRE-DRIVE
C2X outlined potential business cases and proved that they can be effective and
generate acceptable revenue. The outcome varies depending on a country’s
infrastructure, penetration rates and revenue or investment structures. These
business cases need now to be taken up by the stakeholders involved in order to
develop serious business that ensure, that investments of industry and governments
in cooperative systems technology pay back in a foreseeable timeframe.
However, business economics are only one aspect of market introduction of
cooperative systems. Socio economic aspects are equally important because
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