program plan - Entergy New Orleans, Inc.

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The Implementer will market this program to customers primarily through a qualified contractor network. Contractors will identify opportunities, communicate program participation requirements to customers, provide customers with project applications, and help customers enroll in the program to receive rebates, and ensure project completion. The program will reach out to additional upstream market actors and relevant trade associations to market the program. The program will recruit qualified contractors through information workshops, training seminars, participation in trade shows, and engagement with trade and business organizations. ENO’s customer service staff will also be trained and available to assist with contractor recruitment and customer outreach. A program website will be used to promote the program as well and will include information for both contractors and customers. In order to promote a seamless set of program offerings, this program will support cross-referrals from other programs where appropriate. Marketing to contractors will involve a variety of strategies and tactics which may include but is not limited to: Marketing Direct outreach and recruitment by program staff Outreach through local trade ally associations Program staff attending local trade shows, events, and association meetings Marketing collateral to contractors to support their sale of high efficiency equipment and inprogram tune-ups may include but is not limited to: Program marketing collateral Attractive project applications produced through the program tool (Hospitality Initiative) Approved logos and links for use on contractor websites Marketing to small business customers to drive participation into the Customer Call Center may include but is not limited to: Bill stuffers Social media Outreach through local business associations, meetings and events Program website EM & V The evaluation, measurement, and verification approach for this program should reflect the types of projects completed. To ensure that projects provide the expected savings, the evaluation approach should employ on and off-site verification assessments to confirm the measures are installed and used under conditions specified by the TRM, or any other agreed upon methodology. Evaluation activities should also assess assumed baseline conditions through contractor site assessments. Market and Program assessments should be conducted to establish the program element’s efficacy. 52 | P age
Small Commercial Solutions Year 1 Year 2 Year 3 Program Costs $674,542 $775,225 $824,351 Incentive Costs $357,721 $399,333 $429,515 Non-Incentive Costs $316,822 $375,893 $394,836 Gross Annual kWh Savings 2,807,765 3,331,267 3,499,152 Gross Annual kW Savings 857 971 1,023 TRC Test 2.19 PAC Test 2.65 Participant Test 6.20 Net to Gross Ratio 0.80 Utility Levelized Cost $ / $0.079 $0.067 $0.069 Utility Levelized Cost $ / kW $2,829.67 $2,464.62 $2,618.78 No. of cust. in target group Cumulative Participants 193 386 579 New Participants 193 193 193 Program Cost per Participant $1022 $1022 $1022 NPV of Avg. Participant $16,549 $21,089 $24,502 Avg. Part. Simple Payback 2.39 2.22 2.21 Program Avoided CO2 (Tons) 998 1,158 1,269 Program Program Objective Large Commercial Solutions The Large C&I Solutions program is designed to support larger commercial customers with peak demand greater than 100 kW in identifying and implementing cost-effective investments in energy efficiency. The program will promote both custom measures and measures that have savings deemed per the New Orleans Deemed Savings, Installation and Efficiency Standards. 53 | P age
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Entergy New Orleans, Inc. 1600 Perd
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Orleans also is engaged in the prov
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implementation and cost recovery pl
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CERTIFICATE OF SERVICE Docket No. U
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Report on Supplemental Implementati
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3-Year Proposal for Energy Smart -
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D. Integrated Resource Plan In orde
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2. Consumer Products: This retail c
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oken out into its own program initi
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CLEAResult. As can be seen from the
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A. Proposed Cost Recovery One alter
Page 25 and 26: Entergy New Orleans DSM Plan SUBMIT
Page 27 and 28: Tables & Figures Table 1: 2012 IRP
Page 29 and 30: and benchmarking, which helps to bu
Page 31 and 32: Monitor and the Third Party Adminis
Page 33 and 34: • Customer sales data • Public
Page 35 and 36: This process culminated with a fina
Page 37 and 38: Table 5: Residential Benchmarks $/k
Page 39 and 40: Table 9: Energy Smart New Orleans D
Page 41 and 42: • Rate and average bill impact an
Page 43 and 44: Year 1 Year 2 Year 3 Program Incent
Page 45 and 46: customers take maximum advantage of
Page 47 and 48: APPENDICES Appendix A: Program Over
Page 49 and 50: Key elements of Energy Smart Home P
Page 51 and 52: Net to Gross Ratio 0.8 Utility Leve
Page 53 and 54: Compact fluorescent light bulbs, li
Page 55 and 56: EM & V The EM & V of the consumer p
Page 57 and 58: Measure Ceiling Insulation Air Seal
Page 59 and 60: Year 1 Year 2 Year 3 Program Costs
Page 61 and 62: Program implementation includes fin
Page 63 and 64: Program Program Objective Program D
Page 65 and 66: Year 1 Year 2 Year 3 Program Costs
Page 67 and 68: Tune-Up, Residential $175 $175 Tune
Page 69 and 70: Marketing Marketing to HVAC contrac
Page 71 and 72: Commercial & Industrial Program Des
Page 73 and 74: The target market for the program w
Page 75: As part of the program roll-out, th
Page 79 and 80: Target Market(s) Eligible Measures
Page 81 and 82: EM & V Evaluation should focus on c
Page 83 and 84: Evaporator Fan 0 10 1,400 0.152 $ 2
Page 85 and 86: Packaged Heat 240 10 1,665 0.8830 $
Page 87 and 88: PC Power 0 4 145 0.0000 $ 10.80 $ 1
Page 89 and 90: Consumer Advanced Power 0 3 87 0.01
Page 91 and 92: Res Heating & Cooling Res Heating &
Page 93 and 94: Thousands Appendix C: Task 2: Marke
Page 95 and 96: Thousands Millions Thousands 500 45
Page 97 and 98: GWh 6,000 5,000 4,000 3,000 Chart 6
Page 99 and 100: Chart 9 - Residential Cooling Types
Page 101 and 102: In Chart 12 and 13, CLEAResult pull
Page 103 and 104: GWh GWh Chart 15 - Total Forecasted
Page 105 and 106: Industrial 2,500 2,450 2,400 2,350
Page 107 and 108: PG&E SDG&E NYSERDA Oncor AEP - TCC
Page 109 and 110: Chart 2: Commercial Forecasted $/kW
Page 111: Chart 6: Commercial Forecasted $/Cu
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program plan - Entergy New Orleans, Inc.

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