program plan - Entergy New Orleans, Inc.

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Chart 5 displays 2011 customer accounts by sector, the majority of which are made up of residential customers. The table below indicates that residential customers are 89% of Entergy New Orleans customer base. Chart 5 - 2011 Customer Accounts by Sector 160,000 140,000 120,000 100,000 80,000 60,000 40,000 141,628 Residential Commercial Industrial Street & Highway Lighting 20,000 - 13,798 2,282 371 1,352 Public Accounts Customer Distribution by Meter Type % of Customers Residential 89% Commercial 9% Industrial 1% Public Lighting 0% Other Sales 1% Electric Trends The following charts show the trend in electric sales. Chart 6 below shows roughly two thirds of sales are in the Commercial & Industrial sectors (including municipal accounts), with the remaining third is in Residential. The sales forecast also shows relatively consistent, but shallow overall growth during the next five years, until 2018. APPENDIX 4 | P a g e
GWh 6,000 5,000 4,000 3,000 Chart 6 - Total Retail Sales by Sector Other Sales to Public Authorities Public Street & Highway Lighting Industrial 2,000 Commercial 1,000 Residential - 2014 2015 2016 2017 2018 Customer Counts While residential accounts make up the overwhelming majority of total accounts, the residential sector accounts for roughly one third of total sales in Entergy New Orleans territory. Cus tomer Accounts by Sector Residential 141,628 Commercial 13,798 Industrial 2,282 Street & Highway Lighting 371 Municipal 1,352 Residential Market Profile Energy Consumption & Market Segmentation 2,000,000 Chart 7- Residential Electricity Usage (mWh) 1,500,000 1,000,000 500,000 0 2007 2008 2009 2010 2011 APPENDIX 5 | P a g e
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Entergy New Orleans, Inc. 1600 Perd
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Orleans also is engaged in the prov
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implementation and cost recovery pl
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CERTIFICATE OF SERVICE Docket No. U
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Report on Supplemental Implementati
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3-Year Proposal for Energy Smart -
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D. Integrated Resource Plan In orde
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2. Consumer Products: This retail c
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oken out into its own program initi
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CLEAResult. As can be seen from the
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A. Proposed Cost Recovery One alter
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Entergy New Orleans DSM Plan SUBMIT
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Tables & Figures Table 1: 2012 IRP
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and benchmarking, which helps to bu
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Monitor and the Third Party Adminis
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• Customer sales data • Public
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This process culminated with a fina
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Table 5: Residential Benchmarks $/k
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Table 9: Energy Smart New Orleans D
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• Rate and average bill impact an
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Year 1 Year 2 Year 3 Program Incent
Page 45 and 46: customers take maximum advantage of
Page 47 and 48: APPENDICES Appendix A: Program Over
Page 49 and 50: Key elements of Energy Smart Home P
Page 51 and 52: Net to Gross Ratio 0.8 Utility Leve
Page 53 and 54: Compact fluorescent light bulbs, li
Page 55 and 56: EM & V The EM & V of the consumer p
Page 57 and 58: Measure Ceiling Insulation Air Seal
Page 59 and 60: Year 1 Year 2 Year 3 Program Costs
Page 61 and 62: Program implementation includes fin
Page 63 and 64: Program Program Objective Program D
Page 65 and 66: Year 1 Year 2 Year 3 Program Costs
Page 67 and 68: Tune-Up, Residential $175 $175 Tune
Page 69 and 70: Marketing Marketing to HVAC contrac
Page 71 and 72: Commercial & Industrial Program Des
Page 73 and 74: The target market for the program w
Page 75 and 76: As part of the program roll-out, th
Page 77 and 78: Small Commercial Solutions Year 1 Y
Page 79 and 80: Target Market(s) Eligible Measures
Page 81 and 82: EM & V Evaluation should focus on c
Page 83 and 84: Evaporator Fan 0 10 1,400 0.152 $ 2
Page 85 and 86: Packaged Heat 240 10 1,665 0.8830 $
Page 87 and 88: PC Power 0 4 145 0.0000 $ 10.80 $ 1
Page 89 and 90: Consumer Advanced Power 0 3 87 0.01
Page 91 and 92: Res Heating & Cooling Res Heating &
Page 93 and 94: Thousands Appendix C: Task 2: Marke
Page 95: Thousands Millions Thousands 500 45
Page 99 and 100: Chart 9 - Residential Cooling Types
Page 101 and 102: In Chart 12 and 13, CLEAResult pull
Page 103 and 104: GWh GWh Chart 15 - Total Forecasted
Page 105 and 106: Industrial 2,500 2,450 2,400 2,350
Page 107 and 108: PG&E SDG&E NYSERDA Oncor AEP - TCC
Page 109 and 110: Chart 2: Commercial Forecasted $/kW
Page 111: Chart 6: Commercial Forecasted $/Cu
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program plan - Entergy New Orleans, Inc.

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