Gazprom-AR2014
Gazprom-AR2014
Gazprom-AR2014
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32<br />
Business Development Prospects<br />
Sales<br />
<strong>Gazprom</strong> neft is focused on the following two key sales segments: motor fuel sales through the<br />
corporate retail chain and small wholesale channels, and oil products sales to industrial consumers.<br />
Each business line has its specific targets; however, the key target for the sales business is<br />
to market 100% of the produced oil products to cover, to the maximum extent, the entire value<br />
chain of the oil business.<br />
Motor fuel sales<br />
By 2025, <strong>Gazprom</strong> neft intends to increase its total motor fuel sales in Russia and the CIS to<br />
24.7 mm tonnes. Growth is primarily expected in the retail channel in Russia and the CIS countries,<br />
with the sales target set at 15 mm tonnes. Small wholesale sales are expected to reach<br />
9.7 mm tonnes in 2025. To achieve the targets plans are drawn to expand the retail network in<br />
Russia and the CIS up to 1,880 filling stations by 2025, with the stations’ personnel expenses<br />
fully covered by gross revenues from the related business segment.<br />
Oil product sales to industrial consumers<br />
To improve oil product sales performance, <strong>Gazprom</strong> neft carved out several premium segments<br />
such as jet fuels, lubricants, bituminous materials, petrochemicals, and bunker fuels. Tailored<br />
strategic plan is developed for each segment.<br />
OAO <strong>Gazprom</strong> Annual Report 2014