A4 für Copyshop GB.indd - Bayerische Landesbank

8 Board of Management and executive bodies
Werner Schmidt
born in 1943,
Chairman of the Board of Management
since 2001, Support Operations
Corporate Center (worldwide),
Corporate Services (worldwide)
Foreword by the Board of Management
Ladies and Gentlemen,
Dear Friends,
The year 2004 was a period of change and preparation for BayernLB. On 18 July 2005,
the guarantee mechanisms are set to change for all of the landesbanks. Over the last
year, BayernLB has consistently pushed on with the implementation of its new business
model, and is thus prepared for the coming challenges. We, the Board of Manage-
ment, would like to thank the staff of BayernLB for their exceptional motivation and
willingness to face change. The successful realignment of the Bank is essentially thanks
to them. To our customers, we would like to express our gratitude for their many years
of trust in BayernLB. We are also grateful to our owners for their sustained support.
Together, we can face the future with confidence.
Our new marketing image is a visual expression of change. The new trademark repre-
sents our values, and the link between tradition and the present day. The diamond
motif is a clear reference to our Bavarian roots. The arrow communicates the dynamic
and modern nature of Bavarian thinking. It points to our brand name, which follows
the arrow, and acts as the ambassador of this message.
The satisfying annual result posted in 2004 is a reflection of change. Group operating
profit before risk provisions was EUR 1.532 billion, thus matching the previous year’s
level. Particularly pleasing is the improvement of operating profit by 73.7 percent from