A4 für Copyshop GB.indd - Bayerische Landesbank
A4 für Copyshop GB.indd - Bayerische Landesbank
A4 für Copyshop GB.indd - Bayerische Landesbank
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Corporate Services<br />
The Corporate Services Support Operations are BayernLB’s central unit responsible for<br />
all internal services worldwide. It comprises the Financial Market Services, Interna-<br />
tional Corporate Services, and Corporate Organisation & IT Divisions, as well as the<br />
Shared Services Division. Corporate Services uses its expertise and resources to offer<br />
a wide range of service and support functions to BayernLB’s business areas and other<br />
support operations.<br />
Financial Market Services<br />
The Financial Market Services Division performs traditional transaction banking serv-<br />
ices for the sales business areas and support operations. These tasks are allocated to<br />
the trading, account, securities and payment transactions product segments. Securities<br />
services are carried out in close cooperation with the subsidiary TxB Transaktionsbank<br />
GmbH, which has carved out a position for itself in the transaction banking market<br />
since mid-2002. Collaboration with the Bavarian savings banks was further reinforced<br />
in 2004 with the consolidation of the previously separate clearing operations of Infor-<br />
matik-Zentrum Bayern — Software Gesellschaft der bayerischen Sparkassen GmbH &<br />
Co. KG (IZB SOFT) and BayernLB. BayernLB is now the clearing bank for the Bavarian<br />
Sparkassen-Finanzgruppe.<br />
In 2004, trading and securities transaction volumes remained stable in comparison to<br />
2003. In payment transactions, volumes continued to rise due to the additional clear-<br />
ing volumes taken over from IZB SOFT. More than 1.3 billion transactions were thus<br />
processed in 2004 in tandem with the Bavarian savings banks.<br />
In e-banking, the Internet-based solutions BayernLB e:Web and BayernLB Online:Bank-<br />
ing were developed further. BayernLB e:Web offers flexible electronic banking with<br />
multiple bank compatibility for rapid data transfer over the Internet. BayernLB Online:<br />
Banking, on the other hand, allows customers to carry out global cash and securities<br />
transactions online 24 hours a day, with direct access to their accounts.<br />
Credit card business, an integral part of the Corporate Services Division since the end<br />
of 2004, and BayernLB’s private customer business, were transferred to the business<br />
area “Savings Banks and Bavarian Market” at the beginning of 2005. This move empha-<br />
sises the importance of close cooperation with the savings banks for BayernLB.<br />
Credit card business<br />
In 2004, the Bank further reinforced its strong position in the credit card business. As<br />
part of its co-branding business, BayernLB issues jointly-designed card products under<br />
its partners’ brands. The BayernCard-Services GmbH subsidiary is the product manager.<br />
In 2004, successful product changes were made to the most important card pro-<br />
grammes. For the Corporate Card, for example, online settlement facilities, improved<br />
insurance packages, and frequent flyer miles and transferral of travel expenses were<br />
introduced. Such newly designed product features enhance the attractiveness and prof-<br />
itability of these credit cards. In 2004, the average number of credit cards issued rose<br />
BayernLB – our company<br />
73<br />
} BayernLB reinforces<br />
clearing function<br />
for Bavarian<br />
Sparkassen-Finanzgruppe