A4 für Copyshop GB.indd - Bayerische Landesbank

34 BayernLB – our company
} Cross-business
area cooperation
carried out
Business area activities
Corporates
The Corporates Business Area manages business on a global scale, with large SME
customers in Germany as well as multinationals in the Bank’s core regions of Europe,
North America and Asia. The minimum sales volume of these customers is EUR 500 mil-
lion in Germany, while our customers abroad generate EUR 2 billion and more in reve-
nues. This business is based on long-standing customer relationships characterised by
trust, and is propelled by our wide range of products. In collaboration with customers
and product specialists at the Bank, our relationship managers design solutions for
traditional credit financing, special financing (export, project and trade financing,
leasing), payment transactions and all capital market and Treasury products.
New structure
Strategic and organisational restructuring measures within the business area began to
bear fruit at the start of the second half of 2004. Sales activities were bolstered by the
implementation of the newly created Global Head positions, entrusted with interna-
tional responsibility for the Corporate Banking and Structured Finance Divisions.
Collaboration with the Global Markets Business Area was further intensified. We offer
our customers financing solutions tailored to their specific needs, comprising every-
thing from interest rate and currency instruments to hand-picked products from the
debt and equity markets.
During 2004, in the context of cooperation with the Financial Institutions & Sovereigns
Business Area, the Munich and London syndications desks were merged under joint
management. Thus, all of BayernLB’s expertise in this segment is brought together
and used to the benefit of the customer. Bundling European syndication activities has
allowed the Bank to gain more lead arranger mandates.
Development of the portfolio represented a key focus throughout 2004. This was due
to the strategic objective of streamlining the portfolio to the greatest degree possible
by year-end, as well as realigning BayernLB’s target portfolio. In addition to consider-
able enhancement of risk and profit profiles, expansion of the portfolio by acquiring
new business represented a focal point. As part of the consistent implementation of
the business area’s strategic objectives, enhancing the profitability of existing business
continued to be of major importance. The exit portfolio, created at the end of 2003,
was scaled down considerably, thereby exceeding target figures.