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Web-based Learning Solutions for Communities of Practice

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A Proposed Framework <strong>for</strong> Designing Sustainable <strong>Communities</strong> <strong>for</strong> Knowledge Management Systems<br />

knowledge objects with keywords pertaining to<br />

the context and relevance <strong>of</strong> the topic (Daconta et<br />

al., 2003). Using descriptive tags enables searching<br />

and archiving in<strong>for</strong>mation in a way that is most<br />

applicable to the topic. Semantic <strong>Web</strong> technologies<br />

make a static hierarchical representation extraneous.<br />

However, to make searches efficient, there<br />

needs to be standardization in the tags used to<br />

describe the same types <strong>of</strong> objects. The standards,<br />

while imposing a common structure, should also<br />

allow flexibility to reflect unique contextual in<strong>for</strong>mation<br />

in the knowledge object (Geroimenko<br />

& Chen, 2003). Site maps can be used to provide<br />

community-specific keywords that can be used to<br />

tag and search <strong>for</strong> community related topics. The<br />

importance <strong>of</strong> site maps in knowledge management<br />

systems has been suggested in prior research<br />

(e.g., Jennex & Olfman, 2000, 2005). This leads<br />

to the following design recommendations:<br />

Each community in a KMS should have a site<br />

map showing how knowledge is arranged and<br />

accessible in the community.<br />

All posts in the community should be categorizable<br />

according to the site map.<br />

Here is a description <strong>of</strong> the importance <strong>of</strong> a<br />

well-designed site map (or an equivalent).<br />

We’ve got to put tags on that content in a way<br />

that it’s retrievable, in a way that makes sense<br />

as to how we do business. When you’ve done a<br />

particular type <strong>of</strong> project, creating [a] particular<br />

set <strong>of</strong> deliverables to a particular type <strong>of</strong> client,<br />

then you want to be able to hand this next person<br />

a path or a navigational metaphor or structure so<br />

that they can find what they are looking <strong>for</strong> and [if<br />

it ]..is meaningful to them they can reuse it with a<br />

slight change. (Sherif & Xing 2006, p. 536)<br />

You cannot just willy-nilly grab content and throw<br />

it into a big pot and then hope that it can be reused.<br />

Obviously, you’ve got to put tags on that<br />

content in a way that it is retrievable. You have<br />

to be able to provide the knowledge contributor<br />

with the analog on the front end, so that they can<br />

categorize and catalog their knowledge in a way<br />

that makes it meaningful <strong>for</strong> the person who is<br />

now coming and going to repeat it all. (Sherif &<br />

Xing 2006, p. 536)<br />

Costs in terms <strong>of</strong> ef<strong>for</strong>t and time can also<br />

be reduced by maintaining a community home<br />

page which provides a quick overview <strong>of</strong> things<br />

such as the latest news related to the community<br />

topic, latest posts and replies. An effective and<br />

efficient search function is important in order <strong>for</strong><br />

members to be able to locate relevant in<strong>for</strong>mation<br />

quickly, which also could reduce the amount <strong>of</strong><br />

ef<strong>for</strong>t made (Markus, 2001). Hence:<br />

The home page <strong>for</strong> the community should be<br />

fresh and dynamic, presenting all new relevant<br />

in<strong>for</strong>mation <strong>for</strong> the community in a concise and<br />

easy-to-read manner.<br />

The KMS should support an efficient and effective<br />

search function.<br />

The following statements elaborate on these<br />

guidelines.<br />

You go to this site that has the method and you<br />

click on the phases and read about the phases,<br />

you read about stages, and it shows what work<br />

products and what deliverables come out <strong>of</strong><br />

those activities and stages. You can click on that<br />

and it will bring up the best examples <strong>of</strong> those<br />

deliverables and work products. (Sherif & Xing<br />

2006, p. 537).<br />

Say you have someone on the ExxonMobil team,<br />

and they need to keep up with what’s going on<br />

with ExxonMobil, so we set up a search term <strong>for</strong><br />

them and we tie it into our Dow Jones service that<br />

we use and everyday, Dow Jones uses that search<br />

term that we put in there and dumps these articles

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